Logo following the same format as other Diários Associados stations, including TV Tupi SP and RJ
The station got its own mascot early in its existence, deviating from the mascot used in São Paulo. The mascot was likely used as early as 1962, as it appeared in a print advert respecting its competitor TV Gaúcha when it signed on.
Tupi FM | Rádio Clube (Fortaleza | Recife) | Clube FM (Brasília)
1Currently owned by Grupo RBS.