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This page only shows primary logo variants.
For other related logos and images, see:
1964–1968 1968–1981 1968–1979 1979–1981 1981–1998
1964–1968 1968–1981 1968–1979 1979–1981 1981–1998
1981–1985 1985–1998 1998–2023 2023–present
1981–1985 1985–1998 1998–2023 2023–present

JOTX-DTV branded as TV Tokyo (Japanese: テレビ東京) shortly known as Teleto (テレ東), is a flagship of the TXN Network, along with five local affiliates around Japan. It is owned by the second TV Tokyo Corporation, part of the TV Tokyo Holdings Corporation since 2010 owned by Nikkei, Inc. Its studios and offices are located in Roppongi, Minato; one of the major Tokyo television stations, particularly specializing in anime.

It was founded in 1951, and launched on April 12, 1964 as JOTX-TV (Science TV Tokyo Channel 12 Television). Its first logo was a classic television channel adjustment, signing as number 12 VHF which was an analog TV channel that lasted until July 24, 2011. Its wordmark was a placed next to the adjustment.

Science TV Tokyo Channel 12 (科学テレビ 東京12チャンネルテレビ)[]

1964–1968[]

Channel 12 Tokyo (1964)

Tokyo Channel 12 (東京12チャンネル)[]

1968–1981[]

TV Tokyo (1968 Wordmark)

On July 1, 1968, the TV production was renamed Tokyo Channel 12 Production Limited. Later, the Nihon Keizai Shimbun newspaper decides to buy the TV network, and Channel 12 turn into a private TV channel. As of its wordmark, it was called officially in October 1973 as Tokyo Channel 12.

1968–1979[]

Tokyo12channel

Its logo as a Tokyo Channel 12 Television was a number 12, aligning the two arranged digits the number one ahead of the number two.

1979–1981[]

TV Tokyo (1979)

Later the number 12 entered the vintage TV screen, and the wordmark was placed underneath the screen.

TV Tokyo (テレビ東京)[]

1981–1998[]

TV Tokyo (1981 Wordmark)

In 1981 the channel was branded as Television Tokyo Channel 12, Ltd. or TV Tokyo for short as shown in its wordmark. When Mega TON Network was founded one year later, it expanded throughout Japan with TV Osaka, and TV Aichi in Nagoya later in 1983.

1981–1985[]

TV Tokyo 1981

Its wordmark along with number 12 with doubled line were green. This is the first variation of the テレビ東京 wordmark styling above, which was used between 1981 and 1985.

1985–1998[]

TV Tokyo 1985

On December 12, 1985, TV Tokyo modified its logo when its headquarters were moved to Toranomon, located in the Minato ward. This time, the wordmark was red, and the number twelve was Sky Blue with a single line.

1998–2023[]

TV Tokyo logo

On October 1, 1998, TV Tokyo introduced a new logo, ending the number twelve brand, and its wordmark was replaced with the Latin alphabet.

2023–present[]

Designer:  Unknown
Typography:  Unknown
Launched:  October 23, 2023 (reveal)
November 13, 2023 (launch)

Earlier in the month of October 2023, an X (Twitter) user spotted a trademark filing uploaded on the Japan Platform for Patent Information[1], which shows two variants of the new TV Tokyo logo, both of which were filed at the end of July that year. During that period, a user also spotted a newer logo shown on EPGs for BS TV Tokyo.[2]

On October 23, 2023, TV Tokyo announced that it would update its logo as part of its 60th anniversary in April of the following year.[3] This is one of the two variants that were spotted in the trademark filing; this time, using the abbreviation of the channel TeleTo the wordmark brought the Japanese alphabets back with dark navy, and keeping the latin alphabet for international trademark; both the syllable テ (Te) and the letter T, show the number seven as the digital TV channel number with their pink stem and left arm. This logo was first used on November 13, 2023, making the first time the logo was changed after 25 years. BS TV Tokyo and other subsidiaries of TV Tokyo Holdings will also update their logos that day.

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