1962-1963 (test marketing)

Tab - Early 1963.svg

This is thought to have been designed in 1962, and was first used in commerce on January 22, 1963.

1963-1967

Tab - 1963 -except this is actually the 1963 logo-.svg

This logo was first used in commerce on March 21, 1963.

1967-1979

Tab - 1960s -long-.svg

1979-present

Tab logo.svg

Designed by Landor Associates.

2008-present

Tab 2008.svg

In 2008, the Tab font became bolder, in 2020 The Coca-Cola Company announce that they're going to discontinue Tab at the end of the year.


Community content is available under CC-BY-SA unless otherwise noted.