Telefónica is a Spanish multinational telecommunications company operating using three main consumer brands: Movistar in Spain and Spanish America, O2 in certain European countries (most notably Germany and the United Kingdom) and Vivo in Brazil.
This is in contrast to other European telecom multinationals such as Vodafone, Orange S.A., Deutsche Telekom and Telenor, which operate almost entirely using a single consumer brand, sometimes with minor naming variations in different countries.
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| 1924–1984 | June–July 1984 | 1984–1993 | July–November 1984 | November 1984–1993 |
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| 1993–1998 | 1998–present | 1998–2010 | 2010–present | |
Compañía Telefónica Nacional de España
1924–1984
Telefónica
June–July 1984
1984–1993
July–November 1984
November 1984–1993
1993–1998
1998–present
The basic Telefónica wordmark, used since 1998.
1998–2010
This color scheme was used both for the corporate brand and for their services.
2010–present
This color scheme started being used after the Telefónica brand was phased out from their services (in favor of the Movistar, O2 and Vivo brands) and became the corporate brand for the group, also endorsing the three main brands.
.jpg "Movistar Peru (Logo 2011).jpg (25 KB)")
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