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1924–1984 1984 1984 1984–1993
1924–1984 1984 1984 1984–1993
1993–1998 1998–present 1998–2010 2010–present
1993–1998 1998–present 1998–2010 2010–present

Telefónica is a Spanish multinational telecommunications company operating using three main consumer brands: Movistar in Spain and Latin America, O2 in certain European countries (most notably Germany and the United Kingdom) and Vivo in Brazil.

Compañía Telefónica Nacional de España

1924–1984

Tf 84.jpg

Telefónica

1984

June–July 1984

Telefónica 1984 1.svg
DESIGNER
Taula de Disseny
TYPOGRAPHY
Gill Sans MT
USAGE
Official

First version of the logo, used from June to July 1984.

July–November 1984

Telefónica 1984 2.svg
DESIGNER
Taula de Disseny
TYPOGRAPHY
Gill Sans MT
USAGE
Official

Second version of the logo, used from July to November 1984.

1984–1993

Telefónica 1984 3.svg
DESIGNER
Taula de Disseny
TYPOGRAPHY
Gill Sans MT
USAGE
Official

1993–1998

Telefónica 1993.svg
DESIGNER
Unknown
TYPOGRAPHY
Gill Sans MT
USAGE
Official

1998–present

Telefónica.svg
DESIGNER
FutureBrand
TYPOGRAPHY
Custom wordmark
USAGE
Official

The basic Telefónica wordmark, used since 1998.

1998–2010

Telefonica-Logo.svg
DESIGNER
FutureBrand
TYPOGRAPHY
Custom wordmark
USAGE
Official

This color scheme was used both for the corporate brand and for their services.


2010–present

Telefónica logo 2010.svg
DESIGNER
Interbrand
Doyle Dane Bernbach
TYPOGRAPHY
Custom wordmark
USAGE
Official

This color scheme started being used after the Telefónica brand was phased out from their services (in favor of the Movistar, O2 and Vivo brands) and became the corporate brand for the group, also endorsing the three main brands.

See also


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