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This article is about the Chilean public TV broadcaster. For other uses, see TVN.
This page only shows primary logo variants.
For other related logos and images, see:
/Other /Ident /Anniversary

Contents

Tvn1969color Tvn1978 Televisión Nacional 1984 (logo verdadero) Tvn1986 Tvn1990 Tvn1990oficial2
1969–1978 1978–1984 1984–1988 1986–1990 1990 1990–1993
 
Televisión Nacional 1993 (logo verdadero) Tvn1996oficial TVN TVN Chile 2016 TVNCL2020  
1993–1996 1996–2004 2004–2016 2016–2020 2020-present

Televisión Nacional de Chile (commonly known as TVN) is a Chilean public service broadcaster, founded by Presidential order and launched nationwide in 1969. TVN is the only public owned television company in Chile and competes for audiences with other private broadcasting groups, such as Canal 13, Mega and Chilevisión, having a self-financing scheme.

1969–1984

1969–1978

Tvn1969color

The first logo of Televisión Nacional de Chile consisted of the word TV in italics (in which the letter N is implied to be read in the union between those letters) and above of the V, the word CHILE, also in italics and a typeface similar to Eurostile or Akzidenz Grotesk. These elements were bordered by a frame shaped in the outline of a bilinear television screen. This logo was in black and white (according to the television sets of the time), although in some documents of the time the T was black and V was gray.

On screen, the logo was in black and white. However, in its first promotional forms, the logo was in color. The screen is the national tricolor and the "TV Chile" logo in black and red.[1]

1978–1984

Tvn1978

After the arrival of color television in Chile in 1978, colors on the logo can be noticed: the letter T and the word CHILE were blue and the letter V was red. The logo was framed in a shape that simulates the tricolored outline of a television screen in blue, white and red (which are the colors of the national flag of Chile).

1984–1988

Televisión Nacional 1984 (logo verdadero)

In 1984, Televisión Nacional changed its logo to a ribbon-like colored letter N with a tricolor band of colors blue, white and red that doubling in parts form the letter N, referring to "Nacional".

1986–1990

Tvn1986

The 1978 logo was reused, but with a streamlined design and a different shade of blue, plus a different font for CHILE. It was used from 1986, along with the previous logo (the N logo), until January 1988 when this new logo took its place until 1990 both on screen and in print.

1990

Tvn1990

Used from March to November 1990. To commemorate the return of democracy in 1990, TVN slightly changed its logo, replacing the tricolor border with a similarly-shaped, rainbow-colored border to reflect the emblem of the Concertación or the Concertacion de Partidos por la Democracia (Coalition of Parties for Democracy in English), a coalition of political parties that won the 1988 elections.

1990–1996

1990–1993

Tvn1990oficial2


DESIGNER
Unknown
TYPOGRAPHY
Unknown
USAGE
Primary (1990-1993)
Secondary (1993-1996)

In this logo, the word CHILE was replaced by a tri-color band with the same colors that represent the country, but the design of the letters T and V was changed, which become thin and white or gray. Also, the outlined television screen disappeared.

1993–1996

Televisión Nacional 1993 (logo verdadero)


DESIGNER
Unknown
TYPOGRAPHY
Unknown
USAGE
Official

In 1992, the logo was redesigned, the letters T and V became dark gray, and its tricolor band (now bicolor) band becomes thicker.

1996–2004

Tvn1996oficial


DESIGNER
Procorp
TYPOGRAPHY
Helvetica Black
USAGE
Official

A new logo was launched in 1996, this time adding the N (which until then was hidden between the T and V), adopting the name TVN, which was first introduced in 1985 and later teased in 1995 with the campaign "TVN es más". This logo was designed by Chilean agency Procorp[2].

2004-2020

2004-2016

TVN


DESIGNER
Lowe Porta
TYPOGRAPHY
Custom wordmark by Raúl Menjíbar
USAGE
Official

On Sunday, January 4, 2004, TVN changed its logo. The red square, an element that had been present in the graphics of the channel since the mid-nineties, takes center stage and becomes the channel logo. This logo was designed by the Chilean agency Lowe Porta.

2016-2020

TVN Chile 2016


DESIGNER
Dioslascria
TYPOGRAPHY
Custom wordmark by Raúl Menjíbar (2004)
USAGE
Official

On August 9, 2016 TVN redesigned its 2004 logo, with the corners rounded except for the top left corner. This rebranding was made by the Chilean agency Dioslascria[3].

2020-present

TVNCL2020

On October 1, 2020, Televisión Nacional de Chile changed its logo, leaving the box used since 2004, leaving only the letters of the channel's logo.

See also

Notes and references

  1. Seba Flores in Flickr - [1]
  2. Logos de Chile (@logosdechile) - [2]
  3. Dioslascria - TVN
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