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| 1993‒1996 | 1996‒2004 | 2004‒2009 | 2009‒2012 | 2012‒present |
Tesco Value
1993‒1996
Tesco Value was launched in 1993 as the brand for lower tier Tesco products.
1996‒2004
2004‒2009
2009‒2012
Tesco Market Value variant.
A new Tesco Market Value brand was launched to be used on fruit and vegetables. All other products continued to use the standard Tesco Value name.
Tesco Everyday Value
2012‒present
In 2012, both Tesco Value and Tesco Market Value were rebranded as Tesco Everyday Value. The colours of the logo vary depending on the product. Since 2016, the Everyday Value brand has been slowly replaced with new Tesco owned brands; Creamfields, Eastman's Deli Foods, Hearty Food Co., H.W. Nevill's, Ms Molly's, Stockwell & Co., and The Grower's Harvest. Following the replacement of the brand, as of 2021, it is currently only used for Tesco's range of nappy bags.[1]
Gallery
1993‒2004
2009‒2012
2012‒2018
