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Tesco Loves Baby

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Tesco Baby

2011–2013

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Tesco Loves Baby

2013–2018

Tesco Loves Baby.svg

Tesco Baby was rebranded to Tesco Loves Baby in January 2013. Tesco worked with Parker Williams to create "a strong brand identity with a warm and friendly personality". From October 2018, the brand will be phased out to be replaced with Fred & Flo.


UK Stores

Express | Extra | Jack's | Metro | Superstore | One Stop

International Stores
Ireland | Lotus

Brands
Bay Fishmongers | Boswell Farms | Butcher's Choice | Carousel | Creamfields | Eastman's Deli Foods | Essentials | Everyday Value | Finest | Fox & Ivy | Fred & Flo | Free From | F&F | Go Cook | Go Create! | Goodness | Healthy Living | Hearty Food Co. | H.W. Nevill's | Jaffa | Meat Free | Ms Molly's | Nightingale Farms | Organic | Plant Chef | Pro Formula | Redmere Farms | Rosedene Farms | Soleil | Stockwell & Co. | Suntrail Farms | Technika | The Grower's Harvest | Whole Foods | Willow Farms | Woodside Farms
Seasonal: Fire Pit | Back to School | Halloween | Christmas

Clubs & Services
Bakery | Bank | Books Blog | Café | Cars | Charity Trust | Charity of the Year | Clubcard | Community | Cup | Delicatessen | Food Club | For Schools & Clubs (Sport) | Fuel | Kitchens | Ladies Gaelic Football | Loves Baby Club | Mobile | Mum of the Year | Out at Tesco | Outlet | Pay+ | Pharmacy | Tesco.com

Defunct/Former Brands
Blinkbox | Baker's Soft | Chipz | Tesco China | Clubcard TV | Daisy | Diets | Dillons | Direct | Discount Brands | Eat Fresh | Eat Live Enjoy | Euphorium Bakery | Family Favourites | Fresh & Easy (Express) | Full-on-Flavour | Garden | Giraffe World Kitchen | Greener Living | Harris + Hoole | Health & Wellbeing | Home plus | Homeplus | Italian | Kipa | Libbi | Light Choices | Loves Baby | Loves Baby & Toddler | Opticians | Orchard Selection | Packers Best | Party! | Perfectly Ripe | Piing! Pasta Pots | Sparkle 'n' Glitz | Dobbies

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