TV5 (Philippines)

This article is about the Philippine television network. For other uses, see ABC, TV5 and TV1.

This page only shows primary logo variants. For other related logos and images, see: Idents Logo Variations New Year Other

1960–1966	1966–1969	1969–1972	1992–1995	1995–1996	1996–1999	2000–2001
2001–2004	2004–2008	2008–2010	2010–2013	2013–2018	2018–2019	2019–present

TV5 Network, Inc. also known as TV5 is a commercial terrestrial television and radio network in the Philippines based in Mandaluyong City. It is the flagship property of TV5 Network, Inc. which is owned by MediaQuest Holdings the multimedia arm of Philippine-based telecommunications company PLDT.

TV5 also known as The 5 Network simply known as 5 formerly known as ABC (Associated Broadcasting Corporation from 1960 until its closure in 1972, and Associated Broadcasting Company from its revival in 1992 until 2008), as TV5 from 2008 until 2018, and as 5 since 2018. TV5 is also informally referred to as The Kapatid Network (kapatid being a Tagalog term for sibling); this name was introduced in 2010.

ABC 5

1960–1966

On June 19, 1960, ABC was founded and launched by then-The Manila Times owner Chino Roces. Its original corporate name was Associated Broadcasting Corporation.

1966–1969

1969–1972

On September 23, 1972, ABC was shut down due to the declaration of martial law by former president and dictator Ferdinand Marcos.

1992–1999

1992–1995

File:ABC 5 1992 Logo.svg

When ABC returned to the airwaves on February 21, 1992, the network used a more known ABC logo with a cyclone icon, incorporating the colors red, blue and green colors which makes up a pixel shown on the television and a numerical 5 logo. It also changed its corporate name to Associated Broadcasting Company, also known as ABC Development Corporation.

1995–1999

1995–1996

File:ABC 5 Logo 1995.svG

In January 1995, the numerical 5 logo was dropped on the logo, but retaining the ABC text and the cyclone icon. ABC also launched its new slogan, "In The Big League".

1996–1999

On March 31, 1996, ABC launched its new slogan "Reaching Out To You". The boxed rounded edges square frame was added on the logo.

2000–2001

On January 1, 2000, ABC launched its new logo at the turn of the millennium with the cyclone icon being placed on top of the letter "A".

2001–2004

In 2001, ABC returned to its old slogan "Come Home to ABC". The logo added the "Come Home to" text on the logo and the boxed rounded edges square frame was dropped on the cyclone icon. The same logo was used in April 2004 with its new slogan "Iba Tayo!".

2004–2008

The last logo as ABC in September 2004 has been enclosed with a yellow circle.

TV5

2008–2010

SVG NEEDED

On August 9, 2008, ABC was rebranded as TV5. Its name and the logo changed after ABC partnered with MPB Primedia to handle its programming. However, the corporate name of the network remained as Associated Broadcasting Company or ABC Development Corporation until 2015.

2010–2018

2010–2013

SVG NEEDED

On April 4, 2010, TV5 was rebranded as the network itself also launched its Kapatid branding (similar to the Kapamilya and Kapuso branding used by its rivals, ABS-CBN and GMA Network respectively). Its new logo was launched after its acquisition by PLDT's MediaQuest with a red circle with a glow in the top left corner, and the word TV in the top right above the large-sized numeral 5.

2013–2018

SVG NEEDED

The logo adopted a 3D version in 2013 and applied it on-air, although the 2010 2D version oftentimes appeared. On January 23, 2015, the network changed its corporate name to TV5 Network, Inc.

The 5 Network

2018–present

2018–2019

TV5 was rebranded to The 5 Network on February 17, 2018, making its logo flat and dropping the word TV.

2019–present

On January 13, 2019, coinciding with the rebrand of Aksyon TV to 5 Plus, the logo was slightly tweaked, now inverted with a red outline.

On March 8, 2020, TV5 Network announced that 5 would be rebranded as One TV (adopting from Cignal TV's "One"-branded channels), which was originally scheduled on April 13, 2020. However, due to the ongoing COVID-19 pandemic and the implementation of the community quarantine in the country, the network decided to quietly postpone or cancel altogether the said rebranding, its previous promotions through its social media accounts having since been deleted.

See also

• One Sports
• One PH
• Radyo5 92.3 News FM

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