The Vitamin Shoppe

The Vitamin Shoppe (first era)

1977-1999

BETTER LOGO NEEDED

SVG NEEDED

Designer:  Unknown

Typography:  Souvenir Bold

Launched:  1977

Vertical version

Former slogan "Something for Everybody" (19??-1999)

VitaminShoppe

1999-2001

BETTER LOGO NEEDED

SVG NEEDED

Designer:  Unknown

Typography:  Souvenir Bold

Launched:  1999

VitaminShoppe.com version

The Vitamin Shoppe (second era)

2001–2013

Designer:  Unknown

Typography:  Unknown

Launched:  2001

With slogan "Answers For Every Body"

This is still used at a handful of locations.

2013-present

2013–2017

Designer:  Lippincott

Typography:  Unknown

Launched:  February 7, 2013

Like before, this is still used at some locations.

2017–present

Designer:  Unknown

Typography:  Unknown

Launched:  September 27, 2017

Stacked version

Coinciding with the chain's 40th year, The Vitamin Shoppe updated its logo on September 27, 2017. The "V" from the previous logo is flattened, with the left half rendered in dark blue and the other in a lighter shade. Additionally, the wordmark became all-caps.