1955–195?
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195?–1970
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Box incorporating a General Mills logo and an early version of the Silly Rabbit.
1970–1997
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1997–2001
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2001-present
2001–2014
2014-present
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The 2001 logo was modified in 2014.
| Current brands: Baking goods: Betty Crocker | Bisquick | Gold Medal Flour | Jus-Rol | Knack & Back | Pillsbury | La Salteña | Breakfast cereals: Boo Berry | Cheerios | Chex | Cinnamon Toast Crunch | Cocoa Puffs | Count Chocula | Fiber One | Franken-Berry | Golden Grahams (UK) | Kix | Lucky Charms | Total | Trix | Wheaties Dairy products: Häagen-Dazs | Liberté | Mountain High | Yoplait Snacks: Bugles | Cascadian Farm | Fruit by the Foot | Fruit Roll-Ups | Fruit Gushers | Fruit Shapes | Gardetto's | Lärabar | Nature Valley | Meal products: Diablitos Underwood | Food Should Taste Good | Frescarini | Good Earth | Helper | Jeno's | Latina | Macaroni Grill | Old El Paso | Progresso | Totino's | V.Pearl | Wanchai Ferry | Yoki Nature and organic products: Annie's Homegrown | Cascadian Farm | Muir Glen Former/defunct brands:  |
