Logopedia
Advertisement

Tu día (slogan: Juntos, comienza mejor) is the current morning breakfast show on the Chilean TV channel Canal 13. It replaced the previous morning show, Bienvenidos, debuting on-air on November 15th 2021, 5 days after Bienvenidos broadcast its final episode. Tu día distinguishes itself from Bienvenidos in its focus on the news, as a way to compete with its rival breakfast shows, which are Buenos días a todos from TVN, Mucho Gusto from Mega, and Contigo en la mañana from Chilevisión. It follows the same Canal 13 morning schedule as its predecessor, beginning at 8:00 AM and ending at 1:00 PM (both in local time), when it passes over to Teletrece Tarde.

2021-present[]

2021-2022[]

Tu Día Logo
Designer:  Diego Cabrera[1] (Canal 13 in-house team)
Typography:  Unknown
Launched:  November 15th 2021

Its logo, since its launch, has been a geometric representation of the word Día, with the word Tu inside the "D".

2022-present[]

Tu Día Canal 13 (2022)

On October 17th 2022, alongside a reformulation inside the program (as it was criticized for focusing on crime-related content), Tu día modifies its logo, changing the color of the "D" from purple to orange (matching the Canal 13 2022 on-screen logo).

References[]

Bienvenidos
Tu día
Advertisement