Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:

Contents

1977–1980 1980–1996 1996–1999 1999–2002 2002–2005 2005–present
1977–1980 1980–1996 1996–1999 1999–2002 2002–2005 2005–present

Madison Square Garden Sports Network

1977–1980

Madison Square Garden Network logo.svg
Designer:  Unknown
Typography:  Microgramma
Launched:  September 22, 1977

The channel that is today's USA Network was launched on September 22, 1977 as the Madison Square Garden Sports Network (not to be confused with the similarily-named New York City-area regional sports network now simply known as the MSG Network).

USA Network

1980–1996

USA Network logo original.svg

On April 9, 1980, Madison Square Garden Sports Network was rebranded as the USA Network. The typeface used is Futura Bold.

1996–1999

USA Network 1996.svg

A new look for the USA Network was introduced in June 1996. A blue star was added into the logo and a new typeface was introduced.

1999–2002

USA Network SVG.svg

A new look for the USA Network was introduced in July 1999. This "American flag" logo design was used for the network's other divisions at the time, Studios USA, USA Broadcasting, USA Cable Entertainment and USA Films.

2002–2005

USA Network 2004.svg

A simplified version of the 1999 logo, this time having five stripes instead of seven previously. This logo was introduced in June 2002.

2005–present

USA Network 2005.svg
Designer:  Imaginary Forces
Loyalkaspar
Typography:  Futura Bold (logo)
USA (on-air, custom designed) (2016–present)
Launched:  July 8, 2005

In 2005, the USA network was rebranded with a completely new logo and the new slogan "Characters Welcome". The rebrand was unveiled on June 20 and launched onto screens on July 8 for the season premiere of Monk.

In April 2016, USA Network dropped the "Characters Welcome" slogan, replacing it with "We the Bold", and has since downplayed its on air usage of "Network".


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