Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:
2005–2009 2009–2017 2017–2019 2019–present
2005–2009 2009–2017 2017–2019 2019–present

PBS Kids Sprout

2005–2009

PBS Kids Sprout
Designer:  Rick Newcomb

Primal Screen

Typography:  PBS KIDS Headline (PBS Kids)
Custom wordmark (Sprout)
Launched:  September 26, 2005

PBS Kids Sprout was launched on September 26, 2005, by PBS, Comcast, Sesame Workshop, and HIT Entertainment as a preschool oriented network, and replaced PBS Kids GO!, which was launched in 2004 and considered a commercial failure. This logo was designed by Rick Newcomb of Primal Screen. It also has the PBS Kids logotype in the flower.

Sprout

2009–2017

Sprout logo 2009
Designer:  Primal Screen
On-air:
Trace Pictures (2009-2015)
Oishii Creative (2015-2017)
Typography:  Custom wordmark
On-air:
Chocolat (2009-2015)
Century Gothic (2009-2015)
Salt (2015-2017)
Archer Bold (2015-2017)
Launched:  September 21, 2009

The logo was slightly modified in 2009, which was an alternate version of the 2005 logo without the "PBS Kids" text in the green flower. The previous logo was still used as an on-screen bug. Following Comcast's purchase of NBCUniversal, PBS, Sesame Workshop, and HiT Entertainment divested the channel, leaving NBCU to reach full ownership of the channel in 2013. Sprout used to be Universal Kids' preschool block until January 2018, when the block was renamed to Universal Kids Preschool.

Universal Kids

2017–2019

Universal Kids
Designer:  Eloisa
Typography:  Gotham Black (modified)
Futura Condensed Extra Bold (on-air)
Launched:  September 9, 2017

On May 1, 2017, NBCUniversal announced that Sprout would be relaunched as Universal Kids in an effort to broaden the network's programming. The logo resembles Universal Pictures' logo. The re-brand took effect on September 9. The lines of the globe were usually thin.

2019–present

Universal Kids new 2019 logo
Designer:  Caspar Nonner
Kill 2 Birds
Typography:  Frankfurter (modified)
Helvetica Rounded Black (on-air)
Avenir Next Rounded Demi (on-air)
Launched:  April 12, 2019

On April 12, 2019, Universal Kids unveiled a new logo. The font was changed and the text is stacked instead of being wrapped horizontally. The arches on the Universal globe now have thicker lines, end with rounded corners, and are recolored yellow.

External links

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