Universal Kids

PBS Kids Sprout

2005–2009; 2009-2013 (secondary)

PBS Kids Sprout was launched on September 26, 2005 by Sesame Workshop, PBS, Comcast, and HIT Entertainment as a preschooler oriented network. Designed by Primal Screen. On January 28, 2011, Comcast purchased the media conglomerate NBCUniversal, merging most of its media operations with it, including PBS Kids Sprout. Later, in October 2011, Apax Partners announced a sale of HIT Entertainment to Mattel (it ended up in Fisher-Price's control); the acquisition was completed on February 1, 2012, and did not include HIT's share in the network. Although promotions for the network would often use the next logo in 2009, this logo continued to be a D.O.G. for the network until 2013 when NBCUniversal bought PBS, Sesame Workshop, and Apax Partners' shares in the network.

Logo with the slogan, "Let's Grow!".

• Announcement of the channel

Sprout

2005-2009 (secondary); 2009–2017 (main)

SproutTVOnscreen.JPG

On-Screen

An alternate name for the channel known as "Sprout Channel".

Same logo with the old slogan, but the "PBS Kids" name was removed from the blossom.

Logo with a new slogan, "Free to grow".

This logo was intended to be merely be an alternate version of the main logo without the PBS Kids logotype in the green flower. However, on November 13, 2013, after NBCUniversal bought out PBS, Sesame Workshop, and Apax Partners' shares in PBS Kids Sprout, the "PBS Kids" trademark was removed from the blossom and the channel was rebranded as "Sprout".

• The Hollywood Reporter

Logo with the slogan, "Free to grow".

As of May 29, 2015, the word "Sprout" on the logo also appears in white.

Universal Kids

2017 (placeholder)

Universal kids.png

On May 1, 2017, NBCUniversal announced it will relaunch Sprout as Universal Kids in an effort to broaden the network's programming. The scheduled rebrand is on September 9, 2017.

• Variety

2017 (official)

Other

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External links

• Sprout