Univision originally began on September 30, 1962 as the Spanish International Network, with KCOR-TV (channel 41; now KWEX-DT) in San Antonio and KMEX-TV (channel 34) in Los Angeles, forming the cornerstone of the network.
In 1986, Televisa filed a US trademark patent of "Univision"; this unused logo dates back to 1978, however, the logo was used in a children's competition special called "America, Esta es tu Cancion" ("America, This is Your Song") from 1982.
In 1987, Spanish International Network rebranded as Univision, after the network became owned under a joint venture between Hallmark Cards and Mexican broadcaster Televisa; its logo at the time, was similar in resemblance to the logo used by Televisa, who distributes much of its programming for broadcast on Univision in the United States. Note that, while the network was renamed to Univision, below the new name was the old name, Spanish International Network, using a variant of Helvetica.
It is the same as the previous logo, but without the wordmark "Spanish International Network", and the logo was colored lavender and the wordmark in yellow. The logo is officially stacked as well, instead of appearing horizontally.
Univision unveiled a new look on January 8, 1989. The logo was on-air from July 1 to December 31 of the same year. This logo served as a placeholder for the then upcoming logo that came out later.
Chermayeff & Geismar
Helvetica Ultra Compressed
January 1, 1990
Univision unveiled a new look on October 15, 1989. The logo was on-air from January 1, 1990, to December 31, 2012. This logo was designed by Chermayeff & Geismar.
January 1, 2013
On October 17, 2012, Univision unveiled a new look, which debuted on-air on January 1, 2013. The new logo shares the multicolored quadrant design of the previous logo (which had been used since January 1990), but now resembles a three-dimensional heart to represent its new slogan, "El latido del corazón hispano de Estados Unidos" ("The Hispanic Heartbeat of the United States"). The revised logo's new three-dimensional shape was intended to represent Univision's recent growth as a "360-degree", multi-platform media company, while its seamless form represented the unity of Hispanic cultures. This was designed by Wolff Olins. The left section of the logo uses a glossy texture, and the right has a flatter gradient texture.
On January 29, 2019, Univision updated its logo used 6 years ago. Now, both sides use gradients (the right ones being darker themselves). The green section is also a bit shorter, matching its height with the height of the purple section.