In September 1997, TV1 got a new look designed by Lambie-Nairn (also designed the Canvas and Ketnet's logos). The new logo was a sun, "a universal symbol of warmth capable of a variety of entertaining executions".
2001–2005[]
Designer:
Unknown
Typography:
Times New Roman (Digit "1")
Launched:
1 September 2001
On September 1, 2001, TV1 was rebranded, and the numeral had a small change, but the sun was kept. It also had seasonal idents for autumn, winter, spring and summer. In March 2002, the graphics went widescreen. This logo was used until January 20, 2005.
Één[]
2005–2009[]
Designer:
BBC Broadcast (2005-2007 look) In-house (2007-2009 look)
Typography:
Unknown
Launched:
21 January 2005
On 21 January 2005, TV1 was rebranded and became "één". The new look was created by BBC Broadcast.[1]
A new look was introduced on New Year's Day 2007. This look was developed in-house at VRT.[2][3]
In the spring of 2009, Eén HD was launched. It made test transmissions one year earlier with the Tour de France and 2008 Olympic Games.
The circles were abandoned on 2 February 2009, when a new logo and design was unveiled. The new-look focuses on the logo, which is now a glowing white sphere. The French bureau Gédéon was behind the new design.[4][5][6]
2015–2019[]
Designer:
Why Not Associates
Typography:
Handwritten ("één" text)
Launched:
31 August 2015
VRT rebranded its three TV channels—Eén, Canvas and Ketnet—on 31 August 2015 with different looks for each. Eén got a new logo, graphics package and slogan (Bij Eén zit je goed; This One’s so good). The Bariol font is used in on-screen typography.[7][8] Along with Canvas, Eén's new logo and graphics were designed by Why Not Associates.
2019–2023[]
Designer:
Hello Charlie
Typography:
Unknown
Launched:
2 September 2019
A new logo and graphics package was introduced on 2 September 2019, almost exactly four years after the previous rebrand. For the first time since 2005, the numeral 1 is used in the logo instead of an één wordmark. The new look was designed by Hello Charlie.[9][10][11] The Bariol font used previously was replaced by the popular Proxima Nova font (which was also used by Het Journaal from 2016 until 2018).