VTM



1989–1993	1993–1996	1996–2000	2000–2003	2003–2004	2004–2008


2008–2012	2012–2014	2014–2018	2018–2020	2020-present

Vlaamse Televisie Maatschappij, better known as VTM, is the biggest commercial TV channel in Flanders (or Dutch-speaking Belgium). It is the flagship channel of DPG Media (Medialaan until 2019).

Its primary competitors are Play4, Play5 and Play6, owned by De Vijver Media, and VRT 1 and VRT Canvas, owned by public broadcaster VRT.

1989–2004[]

1989–1993[]

1993–1996[]

1996–2000[]

2000–2003[]

2003–2004[]

2004–2008[]

VTM's new logo was launched on 29 August 2004.[1] The new-look was created by Gédéon.

Gédéon

2008–present[]

2008–2012[]

Designer:

BDA Creative

Typography:

Custom

Launched:

29 February 2008

VTM got a new look once again on 29 February 2008. [2] This time, Bruce Dunlop and Associates were behind the rebrand.

2012–2018[]

VTM introduced a new graphics package in 2012, created by Gédéon.[3]

2018–present[]

2018–2020[]

The corners of the V were smoothened. As in 2004 and 2012, the new look was created by Gédéon.

2020–present[]

On August 31, 2020, VTM introduced a new graphics package with a slightly updated logo. On the same day, also, the other VTM channels were rebranded and introduced this graphics package, but in different colours; moreover, all VTM channels (except for VTM Kids and CAZ 2), including the flagship VTM, introduced a new logo system, consisting of colouring logo with the number of the channel and a VTM wordmark. The three channels that were not VTM-branded (Q2, Vitaya and CAZ) were rebranded to VTM 2, VTM 3 and VTM 4, respectively. Until 2021, CAZ 2 was the last channel, which is still not VTM-branded. On March 1st, 2021, CAZ 2 was got VTM-branding and changed his name to VTM Gold. The new look is also designed by Gédéon.

VTM