1976[]
Prior to the creation of Via Rail as a crown corporation in 1977, Canadian Pacific (CP) and Canadian National (CN) supplied passanger rail services to Canadians. In 1976, CN began branding its passenger services with the bilingual name Via or Via CN in anticipation of Via Rail launching the following year. The Via logo also began to appear on CN passenger locomotives and cars, while still carrying CN logos as well. That September, Via published a single timetable with information on both CN and CP trains (see logo above), marking the first time that Canadians could find all major passenger trains in one publication.
What's notable about the branding in 1976 was that the Via Rail crown corporation didn't functionally exist yet, but CN and CP were already using the Via branding on their passenger schedules and on trains.
1977–1999[]
Via Rail was officially launched in 1977, and the CN and CP co-brandings were dropped from passenger schedules.
1999–present[]
In 1999, VIA Rail released a new logo to showcase its proud Canadian identity by adding the iconic bright red maple leaf to its trademark yellow block letters, along with Canada’s wordmark logo. The "VIA" logo proportions were adjusted slightly also.