Virgin Australia was launched as Virgin Blue on 31 August 2000, with two Boeing 737-400 aircraft, one leased from then-sister airline Virgin Express.
Virgin Australia before launching used a different logo, Virgin Atlantic "style" before realising that this logo could be mistaken with V's logo.
On 4 May 2011, the former Virgin Blue revealed its new name, Virgin Australia, as well as its new livery. Pacific Blue and V Australia were folded into the new Virgin Australia brand, following an agreement with Virgin Atlantic shareholder Singapore Airlines, which ever since the establishment of Virgin Blue in 2000 had previously prohibited use of the Virgin brand outside Australia.
A slightly modified logo was introduced for Virgin Australia in 2013.