WCCO-TV

This page only shows primary logo variants. For other related logos and images, see: News

1949–1952	1952–1958	1958–1962	1962–1971	1971–1978	1978–2000
1978–1987	1987–1990	1990–1992	1992–1995	1995–1998	1998–2000
2000–2003	2003–2011	2011–2023	2023–present

WTCN-TV

1949–1952

Originally signed on the air as WTCN-TV on July 1, 1949, a primary CBS affiliate; the call letters would later resurface on the Minneapolis-St. Paul station now known as KARE, and is currently used as the call letters (as WTCN-CD) for the MyNetworkTV affiliate in West Palm Beach.

Channel 4 has been a primary CBS affiliate since its sign on; it is the only major commercial station in the Minneapolis–St. Paul market not to have changed its primary affiliation. However, it had a secondary affiliation with ABC during its early years, from 1949 to 1953, until a new station using the WTCN-TV calls (now KARE) picked up the ABC affiliation, retaining it from its 1953 sign on until 1961 when it became an independent station; it has been affiliated with NBC since 1979.

WCCO-TV

1952–1958

BETTER LOGO NEEDED

Twin Cities Newspapers sold off its broadcast holdings in 1952, with channel 4 going to the Murphy and McNally families, who had recently bought the Twin Cities' dominant radio station, WCCO (830 AM), from CBS. The stations merged under a new company, Midwest Radio and Television, with CBS as a minority partner. The call letters of channel 4 were changed to WCCO-TV to match its new radio sibling on August 17 (the WTCN-TV call sign appeared again in the market the following year on the new channel 11).

1958–1962

SVG NEEDED

1962–1971

SVG NEEDED

1971–1978

SVG NEEDED

1978–2000

WCCO’s “Circle 4” logo would later be used by then-fellow CBS affiliate KGBT-TV (now a dual Antenna TV/MyNetworkTV affiliate) in Harlingen, Texas from 1983 to 1989.

Thinner variant, used in selected station promos (1978-1987)

Red variant (1987-2000)

1978–1987

Variant used in newscast opens (1985–1987)

Variant used on station letterhead and advertisements in media industry publications

Billboard (1983)

ID during WTA (1983)

Station ID, as seen during newscasts (1985–1987)

Test pattern (1977–1994)

1987–1990

Midwest Radio and Television acquired fellow CBS affiliates KCMT/Alexandria and satellite station KNMT/Walker from Central Minnesota Television in 1987, at which point they were converted into semi-satellites of WCCO under the respective call letters KCCO and KCCW.

On-screen bug during Family Feud (1990)

1990–1995

1990–1992

Alternate logo (1990–1992)

1992–1995

CBS purchased WCCO-TV (which became an owned-and-operated station of the network) and its sister television and radio stations (including satellite stations KCCO/KCCW, regional cable sports network Midwest Sports Channel (now FanDuel Sports Network North) and WCCO radio) from Midwest Radio and Television in 1992.

Alternate logo (1992–1995)

Station ID #1 (1992–1995)

Station ID #2 (1992–1995)

1995–1998

Alternate logo

Station ID (1996)

Station ID (1997)

1998–2000

2000–2003

Standalone variant

Station ID

2003–2011

Alternate version (2009–2011)

Alternate version #2 (2009–2011)

Slogan variant (2009–2011)

Website logo (2010–2018)

2011–2023

Inverted variation

Print logo

Horizontal variation

Website logo (2018–2022)

Watermark, used during main programming

Top of Hour ID (9/9/2021)

2023–present

Designer:  CBS News Creative Services

Typography:  TT Norms

Launched:  April 13, 2023

Standalone square logo

External links

• Official website