Originally signed on the air on February 14, 1955, a primary NBC affiliate on VHF channel 8 and was owned by It was originally owned by The Tampa Tribune , along with WFLA radio (970 AM and 93.3 FM, now WFLZ-FM).
1961–1962[]
1962–1975[]
In 1966, Richmond Newspapers, publishers of the Richmond Times-Dispatch and part-owner of the Tribune, acquired full control of the paper and the WFLA radio and television stations. Three years later, Richmond Newspapers changed its name to Media General, and WFLA-TV, the first television station owned-and-operated by the company, would be the flagship of its broadcasting group for the rest of its existence.
1975–1981[]
1975–1979[]
Monochrome version
1979-1981[]
This logo was captured from a 1980 WFLA promo that had the 1979–1986 NBC logo next to the 8. Channel 8 would not have the peacock on its logo again until 1995.
1981–1982[]
This "gapped 8" logo, set in the Stop font, would only last a year as WFLA was in the ratings basement during this logo's era.
1982–1983[]
Designer:
Aki Seki
Typography:
Unknown
Launched:
1982
This logo debuted on April 5, 1982, with an image campaign called "The Spirit of Tampa Bay". The logo was designed by artist Aki Seki, however, it bears similarity with a logo used by SEQ–TV in Maryborough, Queensland, Australia from 1976-1977.
Print logo
"Channel 8, just watch us now!"
WXFL[]
In January 1983, WFLA-TV changed its call letters to WXFL as Media General sold its sister radio stations WFLA-FM (93.3 FM) and WFLA (970 AM). The radio stations retained their call letters and channel 8 was forced to change theirs.
1983–1988[]
WXFL retained Aki Seki's "8" from 1982.
"Come Home to Channel 8" (1986–1987)
WFLA-TV (second era)[]
Channel 8 reverted to its original WFLA-TV call letters on January 1, 1989.
1989–2000[]
The "8" is similar to the one used by KPTS from 1970-1975, WGAL from 1969-1991, WOTV/WOOD-TV from 1976-1999, WCHS-TV from 1999-2007 and WNHC-TV from 1967-1971
1Owns a 75% stake of the network, the other 12.5% stake is co-owned between Paramount Global and Warner Bros. Discovery. 2Joint venture with Warner Bros. Discovery, in which Nexstar owns 31% while Warner Bros. Discovery owns the remaining 69%. 3Nexstar operates these stations owned by Mission Broadcasting. 4Nexstar operates this station owned by Cunningham Broadcasting. 5Nexstar operates this station owned by White Knight Broadcasting through an SSA. 6Nexstar operates this station owned by Vaughan Media. 7Predecessor company of LIN Media. 8Nexstar operates this station owned by Londen Media Group.