This "8" logo was used from 1975 to 1981. This logo was captured from a 1980 WFLA promo that had the 1979-1986 NBC logo next to the 8. WFLA would not attach the peacock to its logo again until 1995.
1981–1982
This "gapped" 8 logo would only last a year as WFLA was in the ratings basement during this logo's era.
1982–1983
This logo debuted on April 5, 1982, with an image campaign called "The Spirit of Tampa Bay". The logo was designed by artist Aki Seki, however it bears similarity with a logo used by SEQ TV in Maryborough, Queensland, Australia from 1976-1977.
WXFL
1983–1988
In January 1983, WFLA-TV changed its call letters to WXFL as their owner Media General sold its sister radio stations WFLA-FM and WFLA-AM. The radio stations got to keep their call letters and Channel 8 was forced to change theirs.
WFLA-TV (second era)
1989–2000
The rule on TV/Radio call letters not belonging to different owners was ratified and on January 1, 1989, Channel 8 regained the WFLA-TV call letters. Also, this "8" logo was used from 1989 to 2000.
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