WFLD

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Contents

1966–1968	1968–1972	1972–1977	1977–1983	1983–1984	1985–1986	1986–1987


1987–1993	1992-1993	1994–1997	1997–2006	2006–2012	2012–present

1966–1968

WFLD first signed on Tuesday, January 4, 1966, as an independent station owned by Field Communications, a subsidiary of Field Enterprises, and was originally the parent company of the Chicago Sun-Times.

1968–1972

1972–1977

Kaiser Broadcasting took control of WFLD after Field sold controlling interest to them in May 1972, which by then the deal was completed in July 1973.

1977–1983

Field Communications regained control of WFLD in 1977 when Kaiser Broadcasting was merged into Field Enterprises. This logo design was shared with its sister stations at the time.

1983–1984

Field put all of its stations up for sale in 1982, which then sold all of its stations except WKBS-TV as part of its liquidation. In September of that year, Field sold WFLD as part of its liquidation, which went to Metromedia after completing the deal in March 1983.

1984–1985

1985–1986

1986–1993

1986–1987

In May 1985, Metromedia sold all of its independent stations (including WFLD) to News Corporation, who announced its intentions to launch the then-new Fox on May 7, 1986, with KTTV, KDAF, KRIV, WNYW and WTTG forming what would become Fox Television Stations.

1987–1993

1992–1993

In 1993, WFLD visually de-emphasized the use of references to channel 32, which became simply known as Fox Chicago. Similarly in 1995, WTXF-TV would perform the same de-emphasis on references to channel number 29, which would later be reverted back in 2003, however, in the case of WFLD, it was short-lived until 1994.

1994–2006

1994-1997

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In 1994, WFLD changed its branding to Fox Thirty-Two with the channel number being spelled as a hyphened word.

1997–2006

Print Logo

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In 1997, WFLD reverted back to its old branding Fox Chicago, which was previously short-lived from 1993 to 1994.

2006–2012

This logo branding is currently in use by most of its sister stations, is based on the Fox News Channel logo.

2012–present

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After 20 years of branding as Fox Chicago with under some capacity, WFLD reverted back to the former Fox 32 branding on November 12, 2012. The logo was updated to match with its sister stations as a result.