This page only shows primary logo variants. For other related logos and images, see:
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1958–1959 | 1959–1960 | 1960–1961 | 1961–1963 | 1963–1967 |
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1967–1988 | 1988–1995 | 1995–1997 | 1997–2016 | 2016–present |
WLOF-TV[]
1958–1959[]

Originally signed on the air on February 1, 1958 as WLOF-TV (standing for "We Love Orlando, Florida") as an ABC affiliate on VHF channel 9 and for years, the station was owned by the Mid-Florida Television Corporation, which was a consortium of local investors. At its infancy employed an on-screen feline mascot whose tail curved to form the "9" that was the station's analog channel position.
1959-1960[]

1960-1961[]

1961–1963[]

WFTV[]
1963–1967[]

Channel 9 changed its callsign to the current WFTV in 1963.
1967–1988[]
In 1984, the station was purchased by the SFN Companies. SFN in turn sold the station to Atlanta-based Cox Enterprises in 1985.
1988–present[]
1988–1995[]

1995–1997[]
1997–2011[]
2011–2016[]

2016–present[]
External links[]
Owners: Apollo Global Management (71%) | Cox Enterprises (29%)
Television stations: Radio stations: Predecessor: Northwest Broadcasting
1CMG operates this station, but it is owned by Hoffman Communications, Inc. under joint sales and shared services agreements. |