WFTV launched in 1958 as WLOF-TV, and at its infancy employed an on-screen feline mascot whose tail curved to form the "9" that was the station's analog channel position.
195?-196?
196?-196?
1961–1963
WFTV
1963–1967
1967–1988
12th anniversary (1970)
Station ID from ABC's "We're the One" campaign" (1978–1979)
Station ID from ABC's "Come on Along!" campaign" (1982–1983)
Station ID from ABC's "You'll Love It!" campaign" (1985–1986)
Station ID from ABC's "Together" campaign" (1986–1987) #1
Station ID from ABC's "Together" campaign" (1986–1987) #2
1Stations owned by CMG but operated by News-Press & Gazette Company under an shared services agreement. 2CMG operates this station, but it is owned by Hoffman Communications, Inc. under joint sales and shared services agreements. 3Sale of these stations to a third party to be determined.