WITI



1959–1961	1961–1962	1967–1972	1972–1973	1973–1995	1995–1997


1997–1998	1998–2002	2002–2007	2007–2020	2020–present

1956–1959[]

LOGO MISSING

1959–1961[]

1961–1962[]

WITI-TV switched to ABC on April 2, 1961 (with CBS going to WISN-TV on that date). This logo depicts WITI's 1,081-foot (329.4 meter) broadcast tower; when it was completed in 1962, it was the tallest free-standing tower in the world.

1962–1967[]

LOGO MISSING

1967–1973[]

1967–1972[]

SVG NEEDED

1972–1973[]

SVG NEEDED

1973–1995[]

The "Dot 6" logo was introduced in 1973 and served as WITI's logo in its later years as an ABC affiliate; its full second affiliation tenure with CBS (returning to that network on March 27, 1977, reversing the 1961 swap with WISN-TV); and the first 10 months of its affiliation with Fox, which began on December 11, 1994 (the date CBS programming moved to WDJT-TV). The logo resembles a flipped version of WOR-TV's 1970–87 logo.

1995–1997[]

In the Fall of 1995, WITI rebranded itself as "Fox is Six" for general station promotion and Six is News as the title of its newscasts, mirroring the branding adopted around the same time by Cleveland sister station WJW.

On July 17, 1996, News Corporation (which separated most of its entertainment holdings into 21st Century Fox in July 2013, which was later spun off to Fox Corporation in March 2019 as a result of Disney's acquisition of mainstream entertainment 21st Century Fox) announced that it would acquire New World in an all-stock transaction worth $2.48 billion. The purchase by News Corporation was finalized on January 22, 1997, folding New World's ten Fox affiliates into the former's Fox Television Stations subsidiary and making all twelve stations affected by the 1994 agreement owned-and-operated stations of the network. The transaction also made WITI the first Milwaukee television station to serve as an owned-and-operated station of a major network since CBS owned WOKY-TV/WXIX (now WVTV) from 1954 to 1959.

1997–1998[]

This logo, which was used from January 1997 to April 1998, heavily resembles the logo used at the time for NFL on Fox (the colors would coincidentally be used on said block in 2003).

1998–2002[]

The "6" logo shows similarities to earlier designs from the 1960s and 1970s.

2002–present[]

2002–2007[]

2007–2020[]

On December 22, 2007, Fox sold WITI and seven other owned-and-operated stations – WJW, WBRC, WGHP, WDAF-TV, KTVI in St. Louis, KDVR in Denver and KSTU in Salt Lake City – to Local TV LLC (a broadcast holding company operated by private equity firm Oak Hill Capital Partners that was formed on May 7 of that year to assume ownership of the broadcasting division of The New York Times Company) for $1.1 billion; the sale was finalized on July 14, 2008.

2020–present[]

On November 5, 2019, Nexstar Media Group announced that WITI would be re-acquired by Fox Television Stations in a $350 million deal that also includes Seattle sister stations KCPQ and KZJO, and is concurrent with Nexstar's purchase of WJZY and WMYT-TV in Charlotte, North Carolina from Fox. The sale was completed on March 2, 2020 and making WITI an O&O again.