This page only shows primary logo variants. For other related logos and images, see:
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| 1960-1966 | 1966–1971 | 1971–1977 | 1977–1981 | 1986–1992 |
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| 1993–2002 | 2002–2013 | 2013–2019 | 2019–2021 | 2021–present |
WKBM-TV[]
1960–1966[]
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LOGO MISSING |
Channel 11 launched as WKBM-TV on May 23, 1960. It was launched by Rafael Perez Perry, as part of his new Telecadena Perez-Perry chain of television stations. At the time, Perez Perry owned one of the most successful radio stations on the island, WKVM (810 AM).
1966–1971[]
1971–1977[]
The stations were primarily invested by the Venezuelan television network Venevisión at that time. They also used the network's iconic logo at that time.
1977–1981[]
By 1977, the Venevisión/Perez Perry partnership expired. However, Perez Perry himself died of a heart attack of unknown cause while he was working on the transmitter in 1978; his death eventually resulted in WKBM-TV declaring bankruptcy in 1981. The station went silent that year. Its former competition benefited from WKBM's demise—not only from a reduction in competition itself, but also from the availability of many of the stations' former hosts and talent.
WLII (-TV/DT)[]
In 1985, production company Lorimar-Telepictures (with the Telepictures division now part of Warner Bros. Television) acquired the station from bankruptcy court. The callsign became WLII-TV on December 12. Warner Communications (now part of Warner Bros. Discovery) would gain indirect ownership of the stations after it bought Lorimar-Telepictures in 1988. The station became a success around this time by airing popular American programs translated in Spanish.
1986–1992[]
Channel 11 relaunched on April 27, 1986, and was branded as TeleOnce, with a new slogan: "TeleOnce… Vívelo!" (slogan retained until 2002, and reintroduced since 2021). This logo is similar to the one used by WPIX in New York City at the time.
WLII was subsequently sold to Malrite Communications Group in 1991 after it sold WSTE-TV (channel 7); Malrite merged with Raycom Media (which most of its stations are now owned by Gray Television when it was acquired in 2019) in 1998.
1993–2002[]
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2002–2013[]
In 2002, Univision Communications entered into a local marketing agreement with Raycom Media to operate WLII and WSUR-TV with both stations affiliating with Univision. At the time, WLII had a longtime local marketing agreement with another Puerto Rican station, WSTE (channel 7), which Univision honored. Both WLII and WSUR-TV were sold to Univision Communications in 2005; Univision bought WSTE at the end of 2007.
2013–2019[]
2019–2021[]
In 2020, Univision was required to sell the station in order to comply with ownership limitations after ForgeLight and Searchlight Capital (who also had a stake in Hemisphere Media Group, which also owns competing station WAPA-TV, channel 4) announced that it would jointly acquire 64% of Univision Communications. The station and its repeater stations were sold to Liberman Media Group, a company that was founded by Estrella Media founder Lenard Liberman.
2021–present[]
On February 18, 2021, the station reverted to its original TeleOnce branding (the branding is verbally identified as Tele 11) branding after 19 years, while retaining its Univision affiliation.
On December 30th, 2025, the Univision affiliation moved to network-owned WSTE-DT.
External links[]
TV stations in Puerto Rico
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| San Juan: 2 WKAQ (.1 Telemundo • .2 Independent • .3 NBC) | 4 WAPA (.1 Independent) | 6 WIPR (.1 Educational Independent) | 11 WLII (.1 Independent) | 13 WORO (.1 Independent) | 15 WSJN (.1 Independent) | 18 WTCV (.1 Daystar Español) | 24 WJPX (.1 Ateve) | 26 W20EJ (.1 ShopHQ) | 30 WWKO (.1 ShopHQ) | 40 WMTJ (.1 PBS) | 52 WRFB (.1 ABC) Aguadilla: Mayagüez: Ponce: Other stations: Defunct stations: |