Logopedia
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Logopedia
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For the station that also formerly used the WBKB-TV callsign, see WBBM-TV.
This page only shows primary logo variants.
For other related logos and images, see:

Contents

1948–1953 1953–1962 1962–1968 1968–1996 1996–2013 2013–2018 2018–present
1948–1953 1953–1962 1962–1968 1968–1996 1996–2013 2013–2018 2018–present

WENR-TV

1948–1953

WBKB-TV

1953–1962

Wbkb58.jpg
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1962–1968

Circle 7 1962.svg
Designer:  G. Dean Smith
Typography:  Unknown
Launched:  Unknown

In 1962, ABC commissioned designer G. Dean Smith to create a proprietary logo for its owned-and-operated stations, known as the "Circle 7". This logo has since expanded into use by many ABC stations not owned by the network. It predates Paul Rand's ABC logo by 4 months.

WLS-TV

1968–present

1968–1996

Circle 7 1962.svg

In 1968, WBKB changed its callsign to the current WLS-TV (an acronym for World's Largest Store, a reference to WLS radio's one-time owner Sears).


1996–present

1996-2013

WLS-TV ABC7 Chicago.png
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Secondary variation of logo. Used from 1996, it was gradually phased out in 2012 in favor of the shinier, glossy version seen to the right.

2013-2018

ABC7-Chicago-3000px-BLK-TYPE-j.jpg
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WLS ABC 7 logo (2013-2018), still in use as a secondary logo.

2018-present

WLS 1.svg

Current variation of logo. Used since 2018.

External links


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