Logopedia
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1948–1952 1952–1959 1959–1964 1964–1969 1969–1972
1948–1952 1952–1959 1959–1964 1964–1969 1969–1972
1972–1976 1976–1979 1979–1984 1984–1992 1992–1993
1972–1976 1976–1979 1979–1984 1984–1992 1992–1993
1993–1998 1998–2004 2004–2013 2013–2016 2016–present
1993–1998 1998–2004 2004–2013 2013–2016 2016–present

1948–1952[]

WLWT was established by the Crosley Broadcasting Corporation, owners of WLW (700 AM), one of the United States' most powerful radio stations. After starting experimental broadcasts in 1946 as W8XCT on channel 1, the station began commercial broadcasts on February 9, 1948 on VHF channel 4, making it Cincinnati's first television station, Ohio's second (after WEWS-TV in Cleveland), and America's seventeenth. Following the release of the FCC's Sixth Report and Order in 1952, all of Cincinnati's VHF stations changed channel positions. WLWT was reassigned to channel 5, as the previous channel 4 allocation was shifted north to Columbus and given to sister station WLWC (now WCMH-TV), which began operations in April 1949.

1952–1959[]

Wlwt0555

1959–1964[]

STATION-ID-EARLY-1960s-jpg

1964–1969[]

FIRST-ALL-COLOR-STATIONID1960s

1969–1972[]

WLWT1969

This logo resembles the one used by KPIX in San Francisco.

1972–1976[]

WLWT-rare-logo

1976–1998[]

1976–1979[]

WLWT1976

During this period, WLWT was known as "5, The Originator" as a reference to its role in producing first-run programming such as The Phil Donahue Show.

1979–1984[]

Helvetica Black 5

This Helvetica "5" was also used by WMAQ-TV in Chicago, minus the Multimedia symbol.

1984–1992[]

By7BBfQEWkKGrHqJjYEw5GBRBMBMTRmI2tg 3

Italicized version of the Helvetica "5".

1992–1993[]

1993–1998[]

WLWT 5 1993

1998–2004[]

WLWT 1
Designer:  LoConte-Goldman Design
E.Q. Vance
Typography:  Bank Gothic
Trade Gothic Condensed Bold #20
Launched:  Late 1998

2004–present[]

2004–2013[]

WLWT-TV NBC 5

This looks similar to the KXAS-TV logo from 1998 to 2012 which lacks the star.

2013–2016[]

WLWT Cincinnati logo

2016–present[]

WLWT 2.1
Designer:  Jeffrey J. Brown [1]
HTV Design
Typography:  Effra
Akzidenz-Grotesk Bold Extended (modified)
Launched:  2016

External links[]


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