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Logopedia
This page only shows primary logo variants.
For other related logos and images, see:
1930–1933 1948–1956 1956–1964 1964–1969 1969–1976
1930–1933 1948–1956 1956–1964 1964–1969 1969–1976
1976–1979 1979–1985 1985–1986 1986–1992 1992–1995
1976–1979 1979–1985 1985–1986 1986–1992 1992–1995
1995–1998 1998–2000 2000–2012 2012–2024 2024–present
1995–1998 1998–2000 2000–2012 2012–2024 2024–present

W9XAP[]

1930–1933[]

W9xap

WMAQ-TV was founded as the first experimental TV station in Chicago, and sixth in the United States on August 30, 1930 as W9XAP from WMAQ-AM studios, and owned by the Chicago Daily News at the time. It was experimented by mechanical TV broadcasting for three years on Channel 1, and on November 1, 1931, WMAQ-AM sold to NBC, four years after joined the Red Network. This began the NBC ownership from that point on; W9XAP was the short-lived predecessor which returned fifteen years after ending the experimental broadcast.

WNBQ[]

1948–1956[]

WNBQ Channel 5 (1948)

The station first signed on the air on October 8, 1948, as WNBQ (Channel 5); it was the fourth television station to sign on in Chicago, and the 38th of the U.S. It was also the third of NBC's five original owned-and-operated television stations to begin operations, after WNBC-TV in New York City and WRC-TV in Washington, D.C., and before WKYC in Cleveland and KNBC in Los Angeles. The station originally proposed WNBY as its call letters. At NBC's request, however, the Federal Communications Commission (FCC) approved an application filed by the network to change the station's calls to WNBQ, a move that was announced on March 3, 1948. NBC officials cited the need to avoid possible confusion with WMBI (1110 AM) and to obtain a callsign that was closer to co-owned NBC Red Network radio station WMAQ (670 AM, frequency now occupied by WSCR; and 101.1 FM, now WKQX) as the reasons for the change.

1956–1964[]

Wnbq

WMAQ-TV[]

1964–1969[]

Wmaq60s-1-
Logopedia InfoWhite BETTER LOGO NEEDED

Although NBC had long owned the WMAQ radio stations, the television station continued to maintain call letters separate from those used by its co-owned radio outlets; this changed on August 31, 1964, when the network changed the station's calls to WMAQ-TV.

1969–1976[]

WMAQ

This logo dates back to when it was originally used by KING-TV in Seattle from 1959–1967.

1976–1985; 1992–1995[]

Helvetica Black 5

1976–1979[]

WMAQ 1976

1979–1985[]

Channel 5

1992–1995[]

WMAQ 5

WMAQ-TV revived the Helvetica 5 used from 1975–1985.

1985–1992[]

WMAQ 1985

1985–1986[]

WMAQ 1985 logo

1986–1992[]

WMAQ 1986 logo

When the same 1985 "Abstract 5" logo was kept by WMAQ-TV, NBC updated it's peacock on May 12, 1986.

1995–2000[]

1995–1998[]

WMAQ 1995

1998–2000[]

WMAQ 1998

2000–2012[]

WMAQ TV 242e7 450x450
Designer:  NBC
Typography:  Oddlini Semi Bold Ultra Expanded
Launched:  2000

This logo was the first longest reigning usage by the station for 11 years, which is later surpassed by the next logo in 2012.

2012-present[]

2012–2024[]

WMAQ Flat
Designer:  NBC ArtWorks
Typography:  Neue Helvetica
Launched:  January 2012

This logo has been updated with the NBC generic "Look F" package. Currently, it is the second longest reigning logo usage by the station, surpassing the 2000 logo. As of July 2024, it is no longer used as a primary logo, but became as a secondary logo since the same month; which is retaining on the news graphics and on the screenbug, and it is in tandem with the current logo.

2024–present[]

WMAQ 2023
Designer:  Sibling Rivalry Studio (2022 NBC peacock)
NBC ArtWorks (typeface)
Typography:  Neue Helvetica
Launched:  July 27, 2024

With the same 2012 "5 CHICAGO" typeface still in use by the station, the 2022 NBC Peacock was incorporating into this logo, with that logo is currently used in promos and it is used in tandem with the previous logo.

External links[]