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1953-1960 1960-1961 1961-1964 1964-1967 1967-1976 1976-1979 1979-1986
1953-1960 1960-1961 1961-1964 1964-1967 1967-1976 1976-1979 1979-1986
1986-1992 1992-1995 1995-1998 1998-2004 2004-2023 2023-present
1986-1992 1992-1995 1995-1998 1998-2004 2004-2023 2023-present

1953–1960[]

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WMTV signed on the air on July 8, 1953, on channel 33 and was an affiliate of NBC, ABC and DuMont. However, it has always been a primary NBC affiliate. In 1956, WKOW-TV, which had the CBS affiliation, picked up the ABC affiliation from WMTV after losing CBS to then-new VHF station WISC-TV, thus resulting in WMTV becoming solely affiliated with NBC.

1960–1961[]

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1961–1964[]

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In 1961, WMTV switched channels from 33 to 15, where it remained until analog broadcasting ceased just before midnight on February 17, 2009 (it still maps to virtual channel 15).

1964–1967[]

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1967–1976[]

WMTV Madison WI 1967-1975

1976–1992[]

1976–1979[]

WMTV 1970s

1979–1986[]

WMTV 79

1986–1992[]

WMTV Channel 15 (1986)

1992–1995[]

WMTV Channel 15 (1992)

1995-present[]

WMTV 15 numeral

1995–1998[]

WMTV 95

1998–2004[]

Wmtv

2004–2023[]

WMTV 15 only

2023-present[]

WMTV 15

WMTV would drop the "NBC 15" branding, and remove the NBC peacock from its logo, in December 2023.

External links[]


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