Originally signed on the air as WOW-TV on August 29, 1949 on VHF channel 6, the station was first owned by Radio Station WOW, Inc., alongside WOW radio (590 AM, now KXSP, and 92.3 FM, now KEZO-FM). The Meredith Corporation purchased the WOW stations in 1951.
1951–1953[]
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1953–1954[]
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1954–1955[]
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1955–1956[]
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In 1956, after the radio stations dropped their longtime affiliation with the NBC Red Network in favor of the CBS Radio Network, WOW-TV switched affiliations with KMTV-TV and became Omaha's CBS television affiliate.
1956[]
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1956–1957[]
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1957–1958[]
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1958–1959[]
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1959[]
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1959–1962[]
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1962–1964[]
SVG NEEDED
1964–1966[]
SVG NEEDED
1966–1969[]
SVG NEEDED
1969–1970[]
SVG NEEDED
1970–1972[]
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1972–1975[]
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This logo is based on then-owner Meredith's template.
WOWT (-TV)[]
1975–1984[]
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Station ID (1977)
Station ID (1980)
WOW-TV changed its callsign on July 9, 1975, to the current WOWT, after Meredith sold channel 6 to the San Francisco, California–based Chronicle Publishing Company and then-FCC rules prohibiting the use of the same callsigns by different owners of the time.
1984–1991[]
1984–1986[]
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Station ID (1984)
1986–1991[]
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WOWT swapped affiliations again with KMTV-TV on June 29, 1986, returning the NBC affiliation back to channel 6 after 30 years.
Station ID (1986)
NBC Station ID (1986)
Station ID (1988)
Station ID (1990)
1991–present[]
1991–1999[]
Original version (1991–1995)
Channel 6 News logo (1991–1999)
1999–2007, 2019–2022 (main)[]
3D version
Channel 6 News/WOWT 6 News logo (1999–2012, 2019–2022)
WOWT introduced a 3D variation of the previous logo, which it would phase out of branding sometime in 2019.
2010–2012[]
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Very similar to the last logo, but removing the "-DT" section.
WOWT-DT2 logo (2011–2017)
2012–2019, 2019–2022 (secondary)[]
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WOWT 6 News logo (2012–2019)
WOWT-DT2 logo (2018–present)
2022–2023[]
WOWT revised its longtime logo on August 21, 2022 along with an updated graphics package and music ("This Is The Place" by Stephen Arnold Music); the box was eventually removed with the change.
WOWT 6News logo (2022-2023)
2023–present[]
WOWT would drop the "NBC 6" branding, and remove the NBC peacock from its logo, in December 2023.
1Owned by Branson Visitors TV, Gray holds a 50.1% interest in the company. 2Owned by Schurz Communications, Gray operated KGHZ through an SSA. 3Gray operates this station owned by American Spirit Media. 4Gray operates this station owned by Tegna through an SSA. 5Gray operates this station owned by The E. W. Scripps Company through an SSA. 6Gray operates this station owned by Tougaloo College. 7Joint venture with Ryman Hospitality Properties. 8Gray operates this station owned by SagamoreHill Broadcasting through an SSA. 9Sale of these stations to The E. W. Scripps Company in exchange for KATC and WSYM-TV pending FCC approval.