Following the announcement of the shutdown of UPN (whose programming would be merged with The WB to form The CW), all Fox-owned UPN stations, including WRBW, dropped the UPN name and logo from their on-air branding. WRBW replaced the UPN logo with the station's slogan "Get It On". The color also inverted.
September 2006–September 2019
C More My 65, featuring the station's mascot C More.