For decades, WSAU/WSAW's mascot was Sir Seven, a "knight in shining armor" designed by Sid Kyler, the station's graphic designer; Kyler drew inspiration from the castle-like design of the Plumer Mansion, the station's original home.
WSAW-TV unveiled this logo on October 24, 2012.
CBS affiliates: KALB-DT2 | KAUU | KAUZ-TV4 | KBTX-TV | KEYC-TV | KFDA-TV | KFVS-TV | KGMB | KGWN-TV/KSTF | KKTV | KMVT | KNOE-TV | KNPL-LD | KOLD-TV | KOLN/KGIN | KOSA-TV | KSLA | KWCH-DT/KBSD-DT/KBSH-DT/KBSL-DT | KVLY-DT2 | KWTX-TV | KXDF-CD | KXJB-LD | KXII | KYLX-LD | WAFB | WAGM-DT2 | WBTV | WCAX-TV | WCSC-TV | WCTV | WDBJ | WDTV | WECP-LD | WIBW-TV | WIFR | WIYE-LD | WKYT-TV/WYMT-TV | WLOX-DT2 | WOIO | WRDW-TV | WSAW-TV | WSVF-CD2 | WTOC-TV | WTVY | WVLT-TV | WWNY-TV
CW affiliates: KAIT-DT3 | KAUZ-DT2 | KBTX-DT2 | KCWH-LD | KCWL-LD | KCWO-TV | KCWY-DT2 | KGWN-DT2/KSTF-DT2 | KJCT-DT2 | KLCW-TV | KMNF-LD2 | KNCT | KNOE-DT2 | KOSA-DT2 | KPLC-DT2 | KSFY-DT2/KPRY-DT2 | KSCW-DT | KWTX-DT2 | KXJB-LD2 | KYCW-LD | KYLX-LD2 | KYOU-DT4 | WABI-DT2 | WAGT-CD2 | WBKO-DT3 | WBXX-TV | WXJB-DT2 | WGCW-LD | WJHG-DT2 | WKYT-DT2 | WMTV-DT2 | WQCW | WQTV-LP/WQWQ-LP | WSVW-LD2 | WTOK-DT3 | WTVG-DT2 | WUAB | WUPV | WVIR-DT3 | WVFX-DT2
Fox affiliates: KEVN-LD | KEYC-DT2 | KFYR-DT2/KQCD-DT2/KMOT-DT2/KUMV-DT2 | KFXF-LD | KJTV-TV9 | KIIT-CD | KMSB5 | KNIN6 | KSVT-LD | KVHP4 | KXII-DT3 | KYOU-TV | WAGM-TV | WBKO-DT2 | WBRC | WDBD4 | WFLX6 | WHSV-DT2 | WLUC-DT2 | WNYF-CD | WOVA-LD | WSVF-CD | WSFX-TV4 | WVFX-TV | WVUE-DT | WXIX | WXTX | WZAW-LD
MeTV affiliates: KLBB-LD | KNHL | KWWT
Independent stations: K17DL-D1 | KFDA-DT2 | KJTV-CD9 | KHNL-DT2
MyNetworkTV affiliates: KAUU-DT4 | KCRG-DT2 | KFXF-LD | KMYL-LD | KKTV-DT2 | KOLN-DT2/KGIN-DT2 | KSNB-DT2 | KTTU5 | KWWT | KXII-DT2 | WBXH-CA | WECP-LD2 | WFXU | WHSV-DT4 | WIBW-DT2 | WITN-DT2 | WIYE-LD2 | WLOO7 | WRDW-DT2 | WSAW-DT2 | WSAZ-DT2 | WTOK-DT2 | WTVY-DT2 | WTAP-DT3 | WVLT-DT2 | WZBJ/WZBJ-CD
NBC affiliates: KAIT-DT2 | KALB-TV | KATH/KSCT-LP | KCBD | KCWY-DT | KDLT/KDLV | KFYR-TV/KQCD-TV/KMOT/KUMV-TV | KGNS | KHNL/KHBC-TV/KOGG | KKCO | KMNF-LD | KNEP | KNOP-TV | KSNB-TV | KTUU-TV | KTVF | KVLY-TV | KWQC-TV | KYOU-DT2 | KYTV | KPLC | WAFF | WAGT-CD | WALB | WAVE | WDAM-TV | WEAU-TV | WECT | WFIE | WILX-TV/WLNM-LD | WIS | WITN-TV | WJHG-TV | WLBT | WLTZ9 | WLUC-TV | WMBF-TV | WMC-TV | WMTV | WNDU-TV | WOWT-TV | WRGX-LD | WSAZ-TV | WSFA | WSVW-LD | WTAP-TV | WWBT | WVIR-TV/WVIR-CD | WWPI-LD
Telemundo affiliates: KEYU | KGNS-DT3 | KKCO-DT3 | KLTV-DT3 | KOSA-DT3 | KSIX-TV | KSWO-DT2 | KTLE-LD | KTRE-DT2 | KXNU-LD | KXTQ-CD
Univision affiliate: KDCU-DT3
See also: Gray station logos
Circle8 | Broadview Media | Raycom Sports | Tupelo Honey
Radio station: KTXC11
News program: Hawaii News Now
Programming: America Now | Full Court Press with Greta Van Susteren | PowerNation | Right This Minute
Acquisitions: Benedek Broadcasting | Diversified Communications (Television stations only) | Hoak Media Corporation | Raycom Media (Aflac Broadcast Division | Drewry Communications Group | Ellis Communications | Malrite Communications Group | The Liberty Corporation | Lincoln Financial Media) | Schurz Communications (Television stations only) | United Communications Corporation (Television stations only)
Defunct: TV3 Winchester | KGHZ (Antenna TV)2 | KSCM-LP (Telemundo) | WAGT (NBC) | ACC Network
1Owned by Branson Visitors TV, Gray holds a 50.1% interest in the company.
2Owned by Schurz Communications, Gray operated KGHZ through an SSA.
3Owned by Entravision Communications, Gray operates KDCU through a JSA.
4Gray operates this station owned by American Spirit Media.
5Gray operates this station owned by Tegna through an SSA.
6The E.W. Scripps Company operates this station through an SSA.
7Gray operates this station owned by Tougaloo College.
8Joint venture with Ryman Hospitality Properties.
9Gray operates this station owned by SagamoreHill Broadcasting through an SSA.
10Sale of this station to an Allen Media Broadcasting pending FCC approval.
11Sale of this station to VCY America pending FCC approval.
Headquarters: Atlanta, Georgia, USA
KCBS | KCNC | KDKA | KOVR | KPIX | KTVT | KYW | WBBM | WBZ | WCBS-TV | WCCO | WFOR | WJZ | WWJ
WIAT | WTVY | WHNT | WKRG | WAKA | KAUU | KXDF | KUBD / KXLJ / KTNL | KUBD-LP | KPHO | KOLD | KYMA | KFSM | KTHV | KJNB-LD2 / KJNE-LD2 | KBAK | KHSL | KVIQ | KGPE | KION | KESQ-DT2 / KPSP | KFMB | KCOY | KKTV | KREX / KREY | WFSB | WUSA | WINK | WGFL | WJAX | WKMG | WECP / WJHG-DT3 | WTSP | WPEC | WGCL | WRDW | WRBL | WMAZ | WTOC | WCTV | WSWG | KGMB / KHBC-DT2 / KOGG-DT2 | KBOI | KIDK | KLEW | KMVT | WCIA / WCIX-DT2 | WMBD | WHBF | WIFR | WTTV / WTTK | WEVV | WANE | WLFI | WSBT | WTHI | KGAN | KCCI | KIMT | KPTH-DT3 | KWCH / KBSD / KBSL / KBSH | KOAM | WIBW | WNKY-DT2 | WYMT | WKYT | WLKY | KALB-DT2 | WAFB | KLFY-TV | KSWL-LD | KNOE-TV | WWL-TV | KSLA | WABI-TV | WGME-TV | WAGM-TV | WBOC-TV | WSHM | WBKB | WNEM | WWTV / WWUP | WWMT | WLNS | KEYC | WLOX-DT2 | WCBI | WXVT | WHLT | WJTV | WMDN | KFVS | KHQA | KRCG | KCTV | KTVO-DT2 | KCJO / KNPN-LD2 | KMOV | KOLR | KTVQ | KXLF / KBZK | KXGN-TV | KRTV / KXLH | KPAX / KAJJ | KOLN / KGIN | KNPL | KMTV | KLAS | KTVN | KRQE / KBIM / KREZ | WBNG | WIVB | WWNY | WENY-DT2 | WROC | WRGB | WTVH | WKTV-DT2 | WBTV | WNCN | WFMY | WNCT | WWAY-DT2 | KXMB / KXMA-DT2 / KXMC / KXMD | KXJB / KVLY-DT2 / KRII-DT2 | WKRC | WBNS | WHIO | WOHL-CD2 / WAMS | WOIO | WTOL | WKBN | KWTV | KOTV | KBNZ | KVAL / KCBY / KPIC | KTVL | KOIN | WTAJ | WSEE | WHP | WYOU | WPRI | WCSC | WLTX | WBTW | WSPA | KELO / KDLO / KCLO / KPLO | WDEF | WBBJ-DT3 | WJHL | WVLT | WREG | WTVF | KTAB | KFDA | KEYE | KFDM | KVEO-DT2 | KZTV | KDBC | KHOU | KYLX | KLBK | KYTX | KOSA | KLST | KENS | KXII | KXTS | KWTX / KBTX | KAUZ | KUTV | WCAX | WCAV | WSVF-CD2 / WHSV-DT2 | WTKR | WTVR | WDBJ | KIRO | KREM | KIMA / KEPR | WOWK | WVNS | WIYE | WDTV | WTRF | WFRV / WJMN | WKBT | WISC | WDJT | KBJR-DT2 | WSAW | KGWC / KGWL / KGWR | KGWN / KSTF | ZBM | KUAM-DT2 | W32DZ-D | ZBG | WCVI
Stations are arranged alphabetically by state and territory, and based on the station's city of license or Designated Market Area.