WTAR-TV
1950–1952
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1952–1957
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1957–1962
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1962–196?
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196?–196?
196?–197?
197?–1981
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WTKR
1981–1986
1986–1992
In 1986, WTKR changed redesigned it logo to have the number "3" behind 3 stripes colored white, red, and blue, which coincide with it's new campaign "Discover the Land of the 3". The logo was modified in 1990, but removed the campaign altogether.
1992–1994
On February 6, 1992, WTKR dropped the "News 3" branding used since 1974 in favor of "Eyewitness News". At the same time, WTKR began using this logo in place of the version used since late 1986.
1994–1995
In 1994, WTKR took on a more simple logo. The newscast were renamed to "TV3 News" and incorporated flashy graphic. The new design was a total failure, and WTKR lost ratings as of result.
1995–2002
As of result of the failure of WTKR's 1994 rebranding, WTKR had to rebrand itself as "Newschannel 3", a name that will remain on WTKR for 20 years.
2002–present
Template:TV stations in Hampton Roads