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1968–1977

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WUAB was signed on by United Artists Broadcasting on September 15, 1968.

1977–1980

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WUAB changed its logo in 1977 after the Gaylord Entertainment Company acquired them.

1980–1991

1980–1986

1986–1991

1991–1997

This Garamond "43" logo is similar to the one used by KAUT-TV in Oklahoma City, but italicized.

1991–1995

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1995–1997

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On January 14, 1995, WUAB became the Cleveland area affiliate for UPN and The WB, with UPN as the primary affiliation.

1997–1999

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1999–2002

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2002–January 2006

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January–September 2006, 2011–2014

Alternate WUAB logos, used during transition from UPN to MyNetworkTV affiliation. The branding was brought back on March 27, 2011.

2006–2011, 2014–2015

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2015–2018

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On August 24, 2015, the same day sister station WOIO unveiled a major rebranding, WUAB unveiled one of its own, retiring the "My 43" logo and brand in favor of "CLE 43" (short for Cleveland). The new logo features an abstract depiction of a "play" button, baring resemblance to the Telefutura (now UniMás) logo.

2018–present

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On July 11, 2018, Raycom Media and CBS Corporation announced that WUAB would assume The CW affiliation rights for the Cleveland market from WBNX-TV. WUAB became a primary affiliate of The CW on July 16; MyNetworkTV was retained as a secondary affiliation, with the service's programming continuing to air late nights.

WBNX-TV became an independent station the day prior on July 15, replacing CW daytime and prime time shows with a mix of first-run and off-network syndicated programming, and the One Magnificent Morning block on Saturdays with a mix of syndicated drama, how-to and educational children's programs.

On January 29, 2019, sister station WOIO's Me-TV digital subchannel picked up MyNetworkTV as a secondary affiliation in the late-night hours.


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