In 2002, UPN unveiled a new logo. The station's logo was updated accordingly.
On July 8, 2005, Belo Corp., the parent company of WWL-TV, agreed to purchase WUPL from Viacom. However, the sale was delayed to February 26, 2007 due to complications related to Hurricane Katrina and a lawsuit that followed regarding the sale's enforceability. In the meantime, WUPL switched to MyNetworkTV in 2006 when UPN and The WB merged to form The CW and WNOL-TV affiliated with the new network. In 2013, WUPL became part of Gannett (later TEGNA) when it acquired Belo.
1Owned by Tegna, but operated by Gray Television through an SSA. 2Owned by American Spirit Media, Tegna operates WUPW through an SSA. 3Sale of the stations to Local Media San Diego pending FCC approval.