WVTM-TV

Not to be confused with WTVM.

This page only shows primary logo variants. For other related logos and images, see: Other

Contents
1949–1953	1953–1958	1958–1963	1963–1966	1966–1969	1969–1975
1976–1979	1979–1980	1980–1981	1981–1985	1985–1986	1986–1987
1987–1988	1988–1990	1990–1991	1991–1995	1995–1996	1996–1998
1998–2005	2005–2007	2007–2010	2010–2014	2014–2015	2015–present

WAFM-TV

1949–1953

Originally singed on the air as WAFM-TV, a primary CBS and secondary ABC affiliate on VHF channel 13, owned by The Voice of Alabama, Inc., along with radio stations WAPI (1070 AM), and WAFM (then at 93.3, now WJOX-FM at 94.5 FM).

WABT

1953–1958

In July 1953, The Birmingham News bought the Voice of Alabama and changed the station's call letters to WABT (for "Alabama's Best Television"). The following year on July 4, 1954, WABT traded primary network affiliations with WBRC-TV (channel 6) and joined NBC; however it retained a secondary affiliation with ABC as did WBRC-TV, which took over the CBS affiliation as its then-new owners, Storer Broadcasting, had a strong relationship with the network (the company's founder and chairman, George B. Storer, was a member of the board of directors at CBS).

WAPI-TV

1958–1963

The station changed its call letters again in 1958 to WAPI-TV (for Alabama Polytechnic Institute [now known as Auburn University], which owned WAPI radio from 1925 to 1932) to match its sister AM radio station; WAFM-FM adopted the WAPI calls at the same time, and received FCC permission to move its frequency to 94.5 FM.

1963–1966

1966–1969

1969–1975

1976–1979

1979–1980

WVTM-TV

1980–1995

1980–1981

Newhouse exited the broadcasting industry in the early 1980s to focus exclusively on its newspaper holdings. In 1979, the company sold its television stations, including WAPI-TV, to the Los Angeles-based Times Mirror Company; the WAPI radio stations were sold to Dittman Broadcasting. Following the completion of the sale, the station, due to an FCC rule in place at the time that stated that TV and radio stations in the same market, but with different ownership had to have differing call letters, changed its call letters to WVTM-TV (for Vulcan Times-Mirror; the "V" referencing both the cast-iron statue in Vulcan Statue as well as its location atop Red Mountain at Vulcan Park, where WVTM's transmitter tower was located) on March 28, 1980. The typeface used for this logo is a modified form of Microgramma.

1981–1985

1985–1986

1986–1987

1987–1988

1988–1990

1990–1991

1991–1995

1995–1996

1996–1998

In 1996, NBC acquired WVTM and its former sister station KNSD from New World Communications, while acquiring The Outlet Company’s stations, making channel 13 an owned-and-operated station.

1998-present

1998–2007

1998–2005

2005–2007

2007–2010

This logo was introduced after NBC sold channel 13 and its smaller-market stations to Media General.

Designer:  Media General

Typography:  Verdana

Launched:  2007

2010–2014

In August 2010, WVTM discontinued the network-centered “NBC 13” moniker after 15 years, and reinstated the 1991-1995 “Alabama's 13” branding.

2014–2015

2015–present

Designer:  Hearst Television

Typography:  Effra (wordmark) Helvetica (13)

Launched:  2015

On March 13, 2015, as part of Hearst Television’s acquisition and the adoption of the standardized "Diagrid" graphics package, "Alabama's 13" changed its branding to the current "WVTM 13".

External links

• WVTM 13