Logopedia
Register
Advertisement

Not to be confused with KWWL-TV

This page only shows primary logo variants.
For other related logos and images, see:
1957–1959 1959–1964 1964–1968 1968–1978 1978–1979 1979–1988
1957–1959 1959–1964 1964–1968 1968–1978 1978–1979 1979–1988
1988–1997 1997–2003 2003–2008 2008–2018 2018–2023 2023–present
1988–1997 1997–2003 2003–2008 2008–2018 2018–2023 2023–present

1957–1959[]

Channel4

WWL-TV orignally signed on the air on September 7, 1957 by Loyola University.

1959–1964[]

Wwlid

1964–1968[]

WWL 1964

1968–present[]

The basic design of this '4' has been used by the station since 1968, with many secondary design element changes along the way since.

1968–1988[]

4WWL (1968-1988)

1968–1978[]

9-23-1968 Modern WWL-TV logo

1978–1979[]

WWL 4 (1978)

1979–1988[]

WWL 4 (1979)

1988–present[]

4WWL (1988-present)

1988–1997[]

WWL Logo 90s

In 1989, Loyola sold its media properties to different owners. WWL radio and its FM sister station, WLMG (101.5) were purchased by Keymarket Communications, while WWL-TV's employees formed a group called Rampart Broadcasting (named after the road, Rampart Street, where the station's studio facility is located). Led by general manager J. Michael Early and longtime news director and station editorialist Phil Johnson, the employees group bought the station. It was the first (and thus far, only) time that an employee-investor group acquired a U.S. television station. (CHEK-TV in Victoria, British Columbia, Canada was similarly acquired by an employee-led group in 2009, which narrowly avoided the station's shutdown). When Dallas-based Belo Corporation purchased channel 4 in 1994, it ended its status as a locally-owned station (rival station WDSU-TV was purchased by the Cosmos Broadcasting subsidiary of The Liberty Life Insurance Company in 1972).

1997–2003[]

WWL - 1997

2003–2008[]

WWL-TV4 (2003)

2008–2018[]

WWL 1.1
Designer:  Renderon Broadcast Design, Hothaus Creative
Typography:  Akzidenz Grotesk (logo, graphics from 2013-2014)
Aroma (graphics, 2008-2013)
Launched:  2008

This logo is similar to the 1997 and 2003 logos, only updated for high-definition and slight deemphasizing of 3D elements. On June 13, 2013, the Gannett Company announced that it would acquire Belo's television properties, including WWL-TV and WUPL, for $1.5 billion. The sale received FCC approval on December 20, and was formally completed on December 23, 2013.On June 29, 2015, Gannett split in two with one side specializing in print media and the other side specializing in broadcast and digital media. This station along with WUPL were both retained by the latter company, named Tegna.

2018–2023[]

4WWL

2023–present[]

WWL Louisiana 2023

External links[]


Advertisement