- Not to be confused with Walkers (shortbread).
The typeface is retained but is now in a red band around a golden circle like the 1996-2003 Lay's logo.
In 2005, the Walkers logo was redesigned with a more futuristic, lively look. Initially used on the website, the logo was introduced on packaging in February 2006 as part of a relaunch which included the use of SunSeed oil for its crisps.
PepsiCo redesigned the logo again in 2007 to create a more natural look.
The gold band was removed in 2011. The colours don't contrast as much as before, and the gold behind the 'band' has been toned down. This is still used on some bags of crisps and on the website.
|Owned by PepsiCo.