Changes: Warner Bros. Pictures

Revision as of 19:41, 15 January 2021

"Warner Bros." redirects here.

This page only shows primary logo variants.

For other related logos and images, see:



1923–1925	1925–1929	1929–1937	1937	1937–1967	1948–1967


1953–1967, 1985–2019	1967–1970	1970–1972	1972–1990	1993–2019	2019–present

Warner Brothers Classics Of The Screen

1923–1925

SVG NEEDED

The first logo of Warner Bros. Pictures was introduced on April 4, 1923. Before the 1925 update, this logo was used as a primary logo until the same year.

Warner Brothers Productions

1925–1929

SVG NEEDED

Designer:

Unknown

Typography:

Unknown

Launched:

Unknown

This is the very first Warner Bros. shield logo, nicknamed the "Brain Shield". The top half of the shield included a photo of the exterior of the their original studio building, with the "WB" initials occupying the bottom half, separated by a small dash. The title card with this version of the logo originally included the text "A Warner Brothers Classic of the Screen", which was later replaced with "A Warner Brothers Production" in 1926.

Warner Bros. Pictures Inc.

1929–1937

SVG NEEDED

Designer:

Unknown

Typography:

Unknown

Launched:

Unknown

This was the first logo design in which the "WB" letters filled the whole shield. There are two different types of the lettering "WARNER BROS. PICTURES, Inc.". This logo was also used on Looney Tunes and Merrie Melodies cartoons.

1937

Designer:

Unknown

Typography:

Unknown

Launched:

Unknown

In 1937, this variant was used as the "Zooming W-B Shield". This logo was used on Looney Tunes and Merrie Melodies cartoons until that same year.

1937–1967, 1990–1993

SVG NEEDED

Designer:

Unknown

Typography:

Unknown

Launched:

Unknown

In 1937, a banner was added onto the shield reading the company's full name ("WARNER BROS. PICTURES INC.") for the first time, a design that would resonate within many of its subsequent logo designs.

Warner Bros. Pictures (first era)

1948–1967

Designer:

Unknown

Typography:

Unknown

Launched:

Unknown

In 1948, the WB shield was introduced to resemble a shield without the banner.

1953–1967, 1985–2019

Designer:

Unknown

Typography:

Goudy (1985)

Launched:

Unknown

After its introduction at the end of the 1953 film Hondo, this logo was slightly modified to be used as a print logo for film trailers and other stationary media for 14 years until the merger with Seven Arts in 1967. It was reintroduced in 1970 as the primary logo for Warner Bros. Records. This logo returned to use for other Warner Bros. divisions in 1985. Until its retirement in 2019, with a total run of 52 years, this is the longest lasting logo used by the company.

Warner Bros.-Seven Arts

1967–1970

Designer:

Unknown

Typography:

Unknown

Launched:

Unknown

In 1967, for the first time in WB history, the text "WB" was nowhere to be found on the logo; instead, the symbol "W7", symbolizing its merger with Seven Arts, appeared in its place.

Warner Bros., Inc./Warner Bros.

1970–1972

Designer:

Unknown

Typography:

Unknown

Launched:

Unknown

This logo was once superimposed over one of the backgrounds used for the 1948 logo that would later be used for the 1984 logo. This was used during the period Warner Bros. when was owned by Kinney National Company; that firm's name would sometimes appear inside the rectangular block in place of "Warner Bros." in this logo.

1972–1990

Designer:

Saul Bass

Typography:

Unknown

Launched:

Unknown

Famed logo designer Saul Bass, also responsible for the Geffen "G" and the United Airlines logos of the 1970s, created this logo, which was very unpopular in its time. In the commentary on the DVD of the movie Gremlins, which brought back the shield logo, director Joe Dante notes that this logo was designed to be more artsy. When the movie was made, Dante knew that it was going to have the classical feel of the classic Warner Bros. movies because of them shooting on the Warner lot and that Jerry Goldsmith was doing the music. So, they decided to bring back the shield logo and the studio loved it and they brought it back for their future movies. However, this is still used as a logo today for other Warner properties (mainly by the now-unrelated Warner Music Group), and the stylized typeface was used for WB's home video division from 1978 to 1996.

Warner Bros. Pictures (second era)

1993–2019

Designer:

Unknown

Typography:

Unknown

Launched:

Unknown

In September 1993, the banner with the "Warner Bros. Pictures" text was re-added to the shield, resembling the 1948 and 1984 logos. It was used as the corporative logo of the studio for 26 years until the rebrand in 2019, although the company's on-screen variants were still used until mid-2020.

2019–present

Designer:

Pentagram

Typography:

Warner Bros. Sans
(custom-designed)

Launched:

Unknown

After Warner Bros. Entertainment revealed a new logo on November 13, 2019, Warner Bros. Pictures also refreshed its image to match with the modern look of the new shield and dropped the banner and "Warner Bros. Pictures" is below the shield. Used in tandem with the previous logo. It debuted on the final trailer of Tenet (2020).

Note

Despite the name change on its logo to Warner Bros. Pictures in 1984, the company was still referred to as Warner Bros. until 2000, when its legal name in advertising materials was changed back to Warner Bros. Pictures; it is still officially referred to as Warner Bros. outside of this.

External links

Warner Bros.

Template:WarnerMedia

@@ Line 11: / Line 11: @@
 |Warner Bros..svg|1953–1967, 1985–2019
 |Warner Bros.-Seven Arts.svg|1967–1970
-|Warner Bros. 1970.jpg|1970–1972
+|Warner Bros. 1970.png|1970–1972
 |Warner W.svg|1972–1990
 |Warner Bros. Pictures.svg|1993–2019
@@ Line 19: / Line 19: @@
 ===1923–1925===
 [[File:Warner Bros. Classics.png|center|300px]]
 {{SVG needed}}
 The first logo of Warner Bros. Pictures was introduced on April 4, 1923. Before the 1925 update, this logo was used as a primary logo until the same year.
@@ Line 27: / Line 25: @@
 ===1925–1929===
 [[File:Warner Bros. 1923.png|center|150px]]
 {{SVG needed}}
+{{Card|aka=Shield}}
 This is the very first Warner Bros. shield logo, nicknamed the "Brain Shield". The top half of the shield included a photo of the exterior of the their original studio building, with the "WB" initials occupying the bottom half, separated by a small dash. The title card with this version of the logo originally included the text "A Warner Brothers Classic of the Screen", which was later replaced with "A Warner Brothers Production" in 1926.
@@ Line 35: / Line 32: @@
 ===1929–1937===
 [[File:WB1935.jpg|center|200px]]
 {{SVG needed}}
+{{Card|aka=Shield}}
 This was the first logo design in which the "WB" letters filled the whole shield. There are two different types of the lettering "WARNER BROS. PICTURES, Inc.". This logo was also used on [[Looney Tunes]] and [[Merrie Melodies]] cartoons.
 ===1937===
 [[File:Warner Bros. 1937.svg|center|150px]]
+{{Card|aka=Shield}}
 In 1937, this variant was used as the "Zooming W-B Shield". This logo was used on ''Looney Tunes'' and ''Merrie Melodies'' cartoons until that same year.
 ===1937–1967, 1990–1993===
 [[File:WB1937.gif|center|200px]]
 {{SVG needed}}
+{{Card|aka=Shield}}
 In 1937, a banner was added onto the shield reading the company's full name ("WARNER BROS. PICTURES INC.") for the first time, a design that would resonate within many of its subsequent logo designs.
@@ Line 54: / Line 50: @@
 ===1948–1967===
 [[File:Warner Bros 1950s print.svg|center|150px]]
+{{Card|aka=Shield}}
 In 1948, the WB shield was introduced to resemble a shield without the banner.
-===1953–1967, 1950–1972, 1985–2019===
+===1953–1967, 1985–2019===
 [[File:Warner Bros..svg|center|180px]]
+{{Card|type=Goudy <small>(1985)</small>|aka=Shield}}
-After its introduction at the end of the 1953 film ''Hondo'', this logo was slightly modified to be used as a print logo for film trailers and other stationary media for 14 years until 1967 and reintroduced in 1970. After it was discontinued for a second time in 1972, it was later reintroduced for a second time on promotional materials in 1985 and it was discontinued for a third time in 2019. With a total run of 52 years, this is the longest-lived logo used by the company.
+After its introduction at the end of the 1953 film ''Hondo'', this logo was slightly modified to be used as a print logo for film trailers and other stationary media for 14 years until the merger with [[Seven Arts Associated Corporation|Seven Arts]] in 1967. It was reintroduced in 1970 as the primary logo for [[Warner Records|Warner Bros. Records]]. This logo returned to use for other Warner Bros. divisions in 1985. Until its retirement in 2019, with a total run of 52 years, this is the longest lasting logo used by the company.
 ==Warner Bros.-Seven Arts==
 ===1967–1970===
 [[File:Warner_Bros.-Seven_Arts.svg|center|200px]]
+{{Card|aka=W7}}
-In 1967, for the first time in WB history, the text "WB" was nowhere to be found on the logo; instead, the symbol "W7", symbolizing its merger with [[Seven_Arts_Associated_Corporation|Seven Arts]], appeared.
+In 1967, for the first time in WB history, the text "WB" was nowhere to be found on the logo; instead, the symbol "W7", symbolizing its merger with Seven Arts, appeared in its place.
 ==Warner Bros., Inc./Warner Bros.==
 ===1970–1972===
-[[File:Warner Bros. 1970.jpg|center|200px]]
+[[File:Warner Bros. 1970.png|center|180px]]
+{{Card|aka=Shield}}
-{{SVG needed}}
 This logo was once superimposed over one of the backgrounds used for the 1948 logo that would later be used for the 1984 logo. This was used during the period Warner Bros. when was owned by Kinney National Company; that firm's name would sometimes appear inside the rectangular block in place of "Warner Bros." in this logo.
@@ Line 77: / Line 73: @@
 [[File:Warner W.svg|center|200px]]
-{{Card|designer=[[Saul Bass]]}}
+{{Card|designer=[[Saul Bass]]|aka=Big W<br>Worms}}
 Famed logo designer [[Saul Bass]], also responsible for the [[Geffen Pictures|Geffen]] "G" and the [[United Airlines]] logos of the 1970s, created this logo, which was very unpopular in its time. In the commentary on the DVD of the movie ''[[Gremlins]]'', which brought back the shield logo, director Joe Dante notes that this logo was designed to be more artsy. When the movie was made, Dante knew that it was going to have the classical feel of the classic Warner Bros. movies because of them shooting on the Warner lot and that Jerry Goldsmith was doing the music. So, they decided to bring back the shield logo and the studio loved it and they brought it back for their future movies. However, this is still used as a logo today for other Warner properties (mainly by the now-unrelated [[Warner Music Group]]), and the stylized typeface was used for WB's home video division from 1978 to 1996.
 ==Warner Bros. Pictures <small>(second era)</small>==
-===1993–present===
+===1993–2019===
 [[File:Warner Bros. Pictures.svg|center|200px]]
+{{Card|aka=Shield}}
 In September 1993, the banner with the "Warner Bros. Pictures" text was re-added to the shield, resembling the 1948 and 1984 logos. It was used as the corporative logo of the studio for 26 years until the rebrand in 2019, although the company's [[Warner Bros. Pictures/On-screen Logos|on-screen variants]] were still used until mid-2020.
 ===2019–present===
 [[File:Warner Bros. Pictures 2019.svg|center|175px]]
+{{Card|designer=[[Pentagram]]|type=Warner Bros. Sans<br><small>(custom-designed)</small>|aka=Shield}}
+After '''[[Warner Bros. Entertainment]]''' revealed a new logo on November 13, 2019, Warner Bros. Pictures also refreshed its image to match with the modern look of the new shield and dropped the banner and "Warner Bros. Pictures" is below the shield. Used in tandem with the previous logo. It debuted on the final trailer of ''[[Tenet]]'' (2020).
-{{Card|designer=[[Pentagram]]|type = Warner Bros. Sans<br><small>(custom-designed)</small>}}
-After '''[[Warner Bros. Entertainment]]''' revealed a new logo on November 13, 2019, Warner Bros. Pictures also refreshed its image to match with the modern look of the new shield and dropped the banner and "Warner Bros. Pictures" is below the shield. Used in tandem with the previous logo. It debuted on final trailer of ''[[Tenet]]'' (2020).
 ==Note==