Winn-Dixie

1956–1957 (Florida)	1957-1958 (Carolinas)	January-March 1958	1958–1981 (primary), 1981–1985 (secondary)	1982–1984
1984–2004	2004–2006	2006–2016	2015-2016 (prototype), 2016–present

1956–1958 (Florida)

Winn-Dixie Stores, Inc. was formed on November 14, 1955 from the merger of the Winn & Lovett Grocery Company and Dixie-Home Stores. The first usage of the Winn-Dixie name for a store rather than for the parent company was on June 3, 1956.

1957-1958 (Carolinas)

Designer:  Unknown

Typography:  Unknown

Launched:  May 2, 1957

This logo, based on the one Dixie-Home used, debuted a day after Winn-Dixie Stores' (the parent company) 38th anniversary.

January-March 1958

Designer:  Unknown

Typography:  Custom

Launched:  January 7, 1958

1958–1981 (primary), 1981–1985 (secondary)

Designer:  Unknown

Typography:  Custom

Launched:  February 24, 1958 (Florida, Georgia) March 10, 1958 (Carolinas)

Flat black and white version

Joint logo with Kwik Chek

The cornucopia was soon axed in favor of the more recognizable checkmark from sister store Kwik Chek.

1971–1978 (secondary)

1977

1982–2006

1982–2004

Designer:  Unknown

Typography:  Custom

Launched:  July 1982

Red version

Version with slogan (1985-2001)

Red version with slogan (1985-2001)

Version with "The Real Deal" slogan (2001-2004)

Sign variant

This logo was primarily used in commercials and in-store until 1984, when it made its leap to print advertisements as well.

1982-1984

This version was used in print advertisements until 1984.

2004–2006

Designer:  Unknown

Typography:  Custom

Launched:  July 21, 2004

Alternate version.

2006–2016

Designer:  Unknown

Typography:  Hoefler Text (modified)

Launched:  February 15, 2006

Alternate version used until 2010

2015-2016 (prototype), 2016–present

Designer:  Unknown

Typography:  Foco Bold

Launched:  April 13, 2016

The full adoption of this logo in April 2016 was the end of a slow phasing in of a new design scheme for Southeastern Grocers' brands, to better align it with sister brands Harveys, Fresco y Más (who also underwent slow rollouts of their own, parallel to W-D), and formerly Bi-Lo, whose logo already contained round-cornered type similar to the Foco typeface. In 2024, Southeastern Grocers (minus Fresco y Más, which was divested) was purchased by Aldi. Conversion began on the first of 220 SEG stores in March 2024, Aldi sold SEG and its remaining Winn-Dixie and Harveys locations to investors in February 2025.

◄ Kwik Chek

Winn-Dixie