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In 1987, Woolworths launched their "The Fresh Food People" slogan, which is still used today.
 
In 1987, Woolworths launched their "The Fresh Food People" slogan, which is still used today.
 
<gallery position="center" hideaddbutton="true" widths="150" bordercolor="transparent" captionalign="center">
 
<gallery position="center" hideaddbutton="true" widths="150" bordercolor="transparent" captionalign="center">
wlwrthsSIDE.jpg|Variant w/out slogan
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wlwrthsSIDE.jpg|Variant without slogan and green lines
 
</gallery>
 
</gallery>
   

Revision as of 06:01, 16 April 2019

1960-1976 1976-1987 1987-2009 2009-2012 2012-2014 2014-2015 2015-present
1960-1976 1976-1987 1987-2009 2009-2012 2012-2014 2014-2015 2015-present

1960-1976

1976-1987

1987-2009

In 1987, Woolworths launched their "The Fresh Food People" slogan, which is still used today.

2009-present

2009-2012

The last remaining Safeway stores in Victoria, Australia changed their name back to Woolworths.

2012-2014

This version of the logo phased out the use of red in the logo. For a period of time, the company slogan was changed to reflect Woolworths' commitment to delivering its customers Australian produce.

2014-2015

The original slogan was restored along with a new version of the advertising jingle.

2015-present

The current Woolworths logo remains, but a new handwritten version of the chain's slogan started appearing in catalogs in late September.