2014–2015 2015–2017 2017–2018 2018–present
2014–2015 2015–2017 2017–2018 2018–present

Music Key


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In its beta stage, YouTube Red was originally launched in November 2014 as Music Key, a platform offering ad-free streaming of music from participating labels on YouTube and Google Play Music.

YouTube Red


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YouTube Red was officially launched on October 28, 2015 as a paid subscription service with features such as ad-free streaming of both music and videos, background playback, offline playback, and original feature films and series featuring popular YouTube personalities.


YTR 2017.svg

YouTube Red's logo was updated on August 31, 2017 to fit in line with YouTube's then-recent redesign introduced two days earlier. An example of the use of the alternate logo (as opposed to the logo seen above it on this page) would be taking the place of the regular YouTube logo in the top bar on their mobile apps.

YouTube Premium


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On June 7, 2018, less than a year after the service rebranded, YouTube Red was rebranded to YouTube Premium and spawns a sister app and subscription service under the YouTube Music name.