Tricon Global Restaurants
Tricon Global Restaurants was created in 1997 when PepsiCo spun off their restaurant business into a separate company. The name was a combination of the words "three" and "icon", as three restaurant chains that made up the company (KFC, Pizza Hut and Taco Bell) were considered icons. Note the speech bubble reading "Yum!".
The font was altered slightly in 2002.
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