Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:
1961–1963 1963–1973 1973–1987 1987–1991 1992–2001 2001–present
1961–1963 1963–1973 1973–1987 1987–1991 1992–2001 2001–present

Zweites Deutsches Fernsehen (ZDF, stylized as 2DF) is one of two public broadcasting organisations in Germany, the other being ARD. Unlike ARD, ZDF is not divided into regional units, and only broadcasts on television and not radio.[1][2][3]

ARD 2[]

1961–1963[]

Deutsches Fernsehen 1954

The prime ministers decided on 17 March 1961, that the ARD should launch a second television program.

Zweites Deutsches Fernsehen/ZDF[]

1963–1987[]

1963–1973[]

ZDF 1963
Designer:  Waldemar Hörnig
Typography:  Unknown
Launched:  1 April 1963

On 1 April 1963, the new television station began broadcasting from Eschborn near Frankfurt am Main, with a speech by Dr. Karl Holzamer, the first director-general (intendant). A program in color was broadcast on the channel for the first time in 1967. Before using this logo, a similar logo was used by U.S. broadcaster WJHL-TV from 1956-1960.

1973–1987[]

ZDF 1973
Designer:  Otl Aicher
Typography:  ZDF Hausschrift
Launched:  October 1973

ZDF[]

1987–1991[]

ZDF 1987
Designer:  In-House
Typography:  ZDF Hausschrift
Launched:  Unknown

1992–2001[]

ZDF logo old
Designer:  Rolf Gith
Typography:  ZDF Hausschrift
Launched:  January 1st, 1992

A new logo for ZDF was launched on 1 January 1992. The symbol depicts a sphere arranged between two rings, which is made up of 16 areas, that represents the 16 federal states of Germany. The symbol could also be interpreted as an eye, similar to CBS.

2001–present[]

ZDF logo
Designer:  Razorfish
Das Werk
Typography:  Handel Gothic EF Bold
Launched:  June 2nd, 2001

A new logo for ZDF was launched on June 2nd, 2001. The new look was created in cooperation with Razorfish of New York and Das Werk of Frankfurt[4]. The Z in the logo resembles a stylized number 2 (two), or zwei which also reflects the network's name[5] [6].

ZDF has not changed its logo since 2001, though its thematic channels have changed their logos several times. Zee TV, one of the most popular Indian TV channels, introduced a highly similar logo in 2017, with the word Zee in an orange circle and TV outside.

References[]

  1. FernsehKult - [1]
  2. TV Ark - [2]
  3. Digitalfernsehen Sender-Datenbank - [3]
  4. Der Tagesspiegel - Fernsehsender-Logos: Reine Formsache
  5. Handelsblatt - Handelsblatt ZDF will Jüngere ansprechen (WebCite)
  6. Finanznachrichten - Das Werk designed ZDF neu (WebCite)
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