Zee Sarthak is an Odia-language general entertainment channel, along with Tarang TV and Colors Odia. Launched on 1 September 2010 as Sarthak TV, it was acquired by Zee in July 2015 and rebranded to Zee Sarthak on 15 October 2017 along with the rest of the Zee television network.
Unlike most other regional (i.e., non-Hindi and non-English) entertainment channels of the Zee network, Zee Sarthak does not carry either the name of the state of Odisha nor the language (Odia) in its name. (However, sister channel Zee Kalinga News was renamed to Zee Odisha in December 2018.)
| Parent: Essel Group (Sister companies: Dish TV | d2h)
Indian TV channels:
Hindi: Entertainment: Zee TV (HD), &TV (HD), Zee Anmol and Big Magic | Movies: Zee Cinema (HD), &pictures (HD), Zee Bollywood, Zee Classic, &xplor HD, Zee Action and Zee Anmol Cinema | Music: Zee ETC Bollywood | Zing
Regional languages: Tamil: Zee Tamil (HD) | Telugu: Zee Telugu (HD) and Zee Cinemalu (HD) | Kannada: Zee Kannada (HD) | Malayalam: Zee Keralam (HD) | Bangla: Zee Bangla (HD) and Zee Bangla Cinema (Originals) | Marathi: Zee Marathi (HD), Zee Yuva and Zee Talkies (HD) | Odia: Zee Sarthak | Bhojpuri: Big Ganga
News channels: (Zee Media Corp.)
Arab world: Zee Aflam (movies) and Zee Alwan (entertainment) | United States: Zee Living, Zee Smile and Zee Bollywood (US) | Latin America and US Hispanic: Zee Mundo | Germany/Poland: Zee.One | Zee TV (Russia) | Thailand: Zee Nung | Indonesia: Zee Bioskop | Philippines: Zee Sine | Vietnam: Zee Phim | South Africa/Subsaharan Africa: Zee World and Zee Bollynova | Francophone Africa: Zee Magic